From DIY projects, to renovations, and everything in between, The Home Depot is the No. 1 destination for home improvement shoppers. Advertising with Orange Apron Media offers the exclusive opportunity to leverage these shoppers and target your customer at the most effective time. Contact us to get started. https://thd.co/3KYD8Oa #OrangeApronMedia #HomeDepot #RetailMedia #HomeImprovement
Orange Apron Media by The Home Depot
Marketing Services
Unlock access to deep customer connections.
About us
Over the past four years, our retail media network has grown remarkably, driven by the success of our partners through our tailored solutions and support. We hope to continue to help you build your business through our best-in-class service and unmatched experience. As part of that evolution, we are excited to share that we have rebranded with a new identity: Orange Apron Media. Our orange apron is an iconic symbol of knowledge, helpfulness, and expertise. It’s worn by nearly 500,000 individuals every day and is a celebrated marker of our enduring success and commitment to customer service. We’re an army of orange aprons that want our suppliers to succeed – because their success is our success.
- Website
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www.orangeapronmedia.com
External link for Orange Apron Media by The Home Depot
- Industry
- Marketing Services
- Company size
- 10,001+ employees
Updates
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Happy Independence Day! Whether you’re grilling out or doing something special, customers are turning to The Home Depot to make their celebrations happen. Partner with Orange Apron Media to maximize your reach for special moments like Independence Day this summer. https://thd.co/3KYD8Oa #IndependenceDay #OrangeApronMedia #RetailMedia
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VP of Orange Apron Media, Melanie Babcock-Brown, shared insights with Chain Store Age about how Orange Apron Media helps brands like Scotts connect with Home Depot’s customers at key moments in their buying journeys. Keep reading to learn how we’re enhancing the retail experience for both customers and partners! #HomeDepot #OrangeApronMedia #RetailMedia #DIY The Scotts Miracle-Gro Company
EXCLUSIVE: Home Depot builds retail media network around DIY needs
chainstoreage.com
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We’re proud to be included in the Q2 2024 Retail Media Report Card! Download the report card below to learn more about our most recent capabilities and offerings. #OrangeApronMedia
Fresh off the press! The latest edition of the U.S. Retail Media Report Card is out today and this one packs a punch 🥊 For this edition, we've added coverage of Orange Apron Media, The Home Depot’s newly renamed network, and Meijer Media. And our new "Capability Spotlight" looks at the integration of the "phygital" space to create a seamless shopper experience. Download your copy today to stay ahead of marketplace shifts: https://lnkd.in/een7D7v2 Once you've finished reading it, make sure to join us on July 10 for a deep dive into the report: https://lnkd.in/es_VZsKQ #retailmedia #RetailMediaReportCard #ecommerce #brandstrategy
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We’re excited to share that Orange Apron Media is featured in the latest Retail Media Report Card for Q2 2024 by Mars United Commerce! This report card evaluates the capability of the leading retail media networks in the industry. Download the report below to learn the recent developments for Orange Apron Media and what’s on the horizon. https://lnkd.in/eXbrWUrx [marsunited.com] #MARSReportCard #OrangeApronMedia #RetailMedia
Retail Media Report Card 2Q 2024 - Mars United
https://www.marsunited.com
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Learn how Orange Apron Media is leading the way in retail media measurement by addressing the need for standardization across the industry in this recent EMARKETER article featuring Zach Darkow, Head of Marketing Measurement. Our innovative approach not only adapts to the evolving digital landscape but also sets a new benchmark for retail media measurement. Keep reading to learn more. #OrangeApronMedia #RetailMedia #Measurement
Incrementality, ROAS, and third-party cookies: How Home Depot overcomes its retail media measurement challenges
emarketer.com
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Did you know that 75% of consumers plan to celebrate Father's Day this year? It's the perfect time to honor the dads and father figures in our lives who are always there with a helping hand. From building birdhouses to tackling home improvement projects, customers are turning to The Home Depot to find the perfect activity for Dad this Father’s Day. Contact us to learn how you can reach the consumers who celebrate these special moments with campaigns tailored to your brand’s goals. https://lnkd.in/ei7hqxvM #FathersDay #RetailMedia #OrangeApronMedia
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Zach Darkow, Head of Measurement, will be taking the stage at 11am today at the Retail Innovation Conference and Expo! Zach will be representing Orange Apron Media on a panel of industry experts, where they'll delve into the topic of measuring retail media and shoppable moments. Mark your calendars and join us in supporting Zach at the Retail Innovation Conference and Expo. We look forward to seeing you there! #OrangeApronMedia #RetailMedia #HomeDepot #RICE24
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As lawn season blooms, so does Scotts Miracle-Gro 🌱 The Scotts Miracle-Gro Company teamed up with us to bring you their latest commercials as lawn season kicks off, being among the first to explore The Home Depot’s expansion into CTV and streaming channels. #RetailMedia #OrangeApronMedia #Innovation
Scott’s Miracle-Gro Is Seeing Green With Retail Media | AdExchanger
adexchanger.com
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We're excited to see Orange Apron Media’s Head of Marketing Measurement, Zach Darkow, speaking at AdExchanger's Programmatic I/O this year! Join Zach for the session "Inside the Measurement Toolbox for Retail Media," where he'll be sharing his expertise on the increased need for standardization as retail media continues to evolve rapidly. Plus, he'll be diving into the vital questions brands and agencies should be asking of retail media network partners. #OrangeApronMedia #ProgrammaticIO #RetailMedia
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