About
Impartner Through-Channel Marketing Automation, also known as TCMA, automates tasks such as email, social syndication, and Google Ads, so that you can empower your partners to generate leads. Impartner TCMA has been proven to bring as much as a 300% increase in leads generated through channel partners.
A major part of Impartner TCMA is Google Ads for the Channel. Through our proprietary technology, your Google ad campaigns benefit from big data from dozens of partner campaigns, while simultaneously avoiding inter-partner ad price hiking. You also receive invaluable end-consumer data which you can then use to make better-informed global marketing decisions across the board.
Media
Products media viewer
-
Looking for the Perfect Partner Portal? It's Impartner.
Deliver on the promise of demand automation with end-to-end Through-Channel Marketing Automation (TCMA). With Impartner, configure the platform effortlessly to create a simple, guided experience for your partners that drives adoption and maximizes your market reach.
-
Dynamic web syndication with Impartner Showcase
All campaigns point users to the showcase, which has the lead generation form - leads are synched to vendor CRM and made available for partners to view on the portal.
-
Campaign analytics
View overall performance of your shared campaigns to identify top demand gen campaigns and which partners are most active and successful.
-
Marketing Center
Partners configure their co-branding and automation settings and can view all shared campaigns within the Marketing Center of the portal.
-
Cybersecurity titan, Palo Alto Networks, Transforms Partner Program with Impartner
"It's really been pivotal in changing the way that our partners can co-market with us. We're seeing about a 40% quarter over quarter growth when I'm measuring partner engagement, which is fantastic." Gain insight into how Palo Alto Networks utilizes Impartner's reporting and analytics capabilities to track and enhance partner engagement, driving a remarkable 40% quarter-over-quarter growth in partner activity.
Similar products
Impartner Software products
-
Impartner News on Demand
Impartner News on Demand
-
Impartner PRM
Impartner PRM
Partner Relationship Management (PRM) Software