Our latest blog post dives into the second half of the IAB's Digital Out of Home (DOOH) & In-Store Retail Media Playbook, a must-read for #brands looking to elevate their in-store #campaigns with strategic partnerships and innovative tactics! Read to discover insights into defining in-store retail media metrics and comprehending the complexity of in-store #impressions. ⬇ Access the blog below! #RetailMedia #InStoreAdvertising #DOOH #MarketingStrategies
Vibenomics, a Mood Media company’s Post
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Looking to reach consumers at the #PointOfPurchase? 🛒 As North America's largest in-store retail media network, 𝗩𝗶𝗯𝗲𝗻𝗼𝗺𝗶𝗰𝘀’ 𝗶𝗻-𝘀𝘁𝗼𝗿𝗲 𝗻𝗲𝘁𝘄𝗼𝗿𝗸 𝗿𝗲𝗮𝗰𝗵𝗲𝘀 𝗼𝘃𝗲𝗿 𝟭 𝗯𝗶𝗹𝗹𝗶𝗼𝗻 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝘀𝗵𝗼𝗽𝗽𝗶𝗻𝗴 𝘃𝗶𝘀𝗶𝘁𝘀 in the U.S. and delivers audio advertising to over 25,000 locations nationwide, including key verticals like grocery, drug, convenience stores, and home improvement. Click the link in our comments to begin your in-store campaign!
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Did you know that in-store media reaches up to a 3X larger audience than digital? 📊 This means that #retailers have a unique opportunity to monetize their physical locations by providing #advertisers with trusted #impression values. This enables them to optimize the frequency and content of visual #display and #audio ads delivered to #shoppers at the point of purchase. Download Vibenomics' latest white paper to learn the tips and tricks to navigate in-store audiences and gain accurate audience insights. 👉 https://lnkd.in/gnMKVWFG
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A huge thank you to Path to Purchase Institute for another incredible #RetailMediaSummit! 🙌 The #VibeTribe had a fantastic time connecting, learning, and sharing #RetailMedia insights. We are counting the weeks until P2PI's inaugural Storefronts event in September! Register for the event here: https://lnkd.in/gc4mydRb
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Have you checked out Mars United Commerce's 7th edition Retail Media Report Card? Don't miss the "Capability Spotlight" section, highlighting the seamless integration of physical and digital shopper experiences. Download the report now! ⬇ #RetailMedia #MarketingInsights #Innovation #ShopperExperience
Retail Media Report Card 2Q 2024 - Mars United
https://www.marsunited.com
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This just in! Vibenomics has partnered with Lowe's Media Network to revolutionize the home improvement sector with in-store #programmatic audio. As the driving force behind this industry innovation, Vibenomics is providing Lowe’s with cutting-edge digital technology to drive purchase decisions through seamless #omnichannel strategies. Curious to learn more? Check out the press release below for all the details! 🔗https://lnkd.in/gta2d5VK
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Discover key insights from our latest white paper to understand how accurate #AudienceMeasurement can transform your #RetailMedia strategy and maximize reach through digital #audio and #display solutions. Key Components - 📍Audience Detection: Leverage location-based tech and IoT sensors. 🛒Ad Exposure: Ensure your ads effectively reach shoppers. 👂Audibility & Viewability: Meet visibility and audibility standards for impactful impressions. Use these insights to optimize your in-store campaigns with informed decisions on timing, #location, and #frequency. Download the white paper now to unlock the power of in-store #impressions! https://lnkd.in/gnMKVWFG
In-Store Impressions Unlocked: To the Roof, Under the Roof, In the Zone
whitepaper.vibenomics.com
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Happy Independence Day from the #VibeTribe! 🎆 Stay safe and enjoy the festivities.
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