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Venture Capitalist | Layer 3 switch

Although I decided to focus on enterprise software investments for the foreseeable future, I enjoy talking to and advising founders in other segments to share knowledge and keep my finger on the pulse. Office hours, Part 2: Side effect of the gig economy on the service industry. Per Max Holmes and Anirudh Kapuria, co-founders of Conduit, a small restaurant owner in the US would have to hire now two to three times for the same role. Every year. The reason? Gig-economy jobs killed switching costs for service industry employees. True reason? Employees need flexibility to keep up with study time and/or parental obligations. Fix? Create an employee-driven scheduling app to build optimized schedules for everyone and adjust them in real-time on demand. Result? Happy employees. But even happier employers who are saving a few hours on Sundays from manual scheduling and tons of energy on hiring and training. Sales strategy? Pull demand. Word of mouth. NPS should be close to 100. Usage: A few times a week. Growth opportunities: Vast, from starting as a scheduling app to turning into a hiring marketplace with added fintech capabilities to capitalize on the cash flows. Takeaways: #1 Software should solve the real pain for people to get them to sign up, change their habits, and use it. Once your solution becomes part of their routine, you can grow further from there. Don't try to put LLMs everywhere. First things first. #2 Focus should be on getting concentrated traction, not the occasional one. Concentrated traction means getting customers in a niche industry, small town, specific age group, etc. It will let you figure out everything faster than building occasional traction. This also makes an easier case for scale-up. #3 Ironically, if Conduit or companies alike succeed on scale, the service industry will become essential to the gig economy. Seems doable: when was the last time you met a happy Uber driver? :) #founders #investors #swartzcenter #gigeconomy #uber #driverlesscars

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