tms’ Post

Are customers sticking with you? Brand loyalty consists of a person’s commitment to repurchase and continue to use a brand's offer over time, regardless of changes with competitors' pricing or changes in the external environment. Let’s talk about it! noladeafchild.com/projects

Good marketing, sales, and service is what makes people wanna start singing Stickwityou by Pussy Cat Dolls after working together... https://lnkd.in/g7tmBt7i

Costco offers items that are not regularly stocked at a reduced price to train shoppers to enter the store in search of deals. Finding these deals exposes customers to nearby products in other categories, allowing Costco to capture sales from people who were not necessarily interested in the discounted product. The question is: Do price promotions on some products differentially impact demand for other products depending on their relative locations within a display? A new Journal of Marketing study finds the answer is yes. Check out this JM Buzz episode to learn more 🎧🎧🎧 By Christina Kan, Yan (Lucy) Liu, Donald R. Lichtenstein, and Chris Janiszewski #sales #retail #retailers #retailing #productmarketing #marketing #marketingmanagement #salesandmarketing #productdisplay #discounts #productpromotion #consumerbehavior

Before everyone logs off for the holidays, I wanted to share one last piece of content I wrote to hopefully spark some strategy inspiration for 2024. Brand partnerships have become an integral part of successful marketing across industries. Whether your e-commerce brand is focused on awareness, acquisition, conversion, or loyalty - strategic partnerships can help maximise results. The article explores different brand partnership strategies throughout the customer journey with the aim to hopefully inspire thought on how brands can benefit from this partnership type. As you define your 2024 goals, consider how strategic alignments could create value for your business. If you want to discuss any ideas with me drop me a note and we can schedule a call in for the new year. I hope you all have a lovely Christmas and a fabulous new year 🎅🎄🥂

#BTLMarketing efforts are essential for building strong brand loyalty, by engaging with customers on a personal level. This results in building lasting relationships that boost repeat business and positive word-of-mouth. #GoldenPartnerships #GoldenActivations

Brand differentiation is the means by which your brand is set apart from the competition, by associating a superior performing aspect of your brand with multiple customer benefits. Talk to Monsta today! 🦍⭐️🎬

Curious why a Loyalty Audit can be a game-changer? 🤔 It's like having a GPS for boosting brand loyalty! We understand the importance of this journey. Let's team up and create the roadmap for your loyalty success, visit https://5and5.com/contact/ today!

Running a consumer promotion? Read our latest blog for the low down on how to maximise impact for your brand. ⬇️ https://lnkd.in/eq8DJZ6R #promotion #incentive #competition #consumers #onpack #buildyourbrand #viralmarketing

Leverage the power of partnerships! 🤝 Discover how strategic brand partnerships can drive marketing success at every stage of the customer journey. Complementary brands can work together to build brand awareness, boost sales and foster customer loyalty. Awin’s brand partnerships consultant Nicole Bradbury, explores how incentives like gifts with purchase and reward programmes can create value for customers and generate results 📈 How will you tap into the power of brand partnerships in 2024? #brandpartnerships 📰 Read now: https://ow.ly/onst50QkgfQ

Rethinking loyalty: Why a reward program isn't enough to secure true brand loyalty. Watch as Bill Day and Jaime Spencer discuss how genuine value delivery and exceptional experiences are the keys to attracting and retaining customers for local businesses. ⤵ #BrandLoyalty #ValueDelivery #ConsumerResearch