👉🏼3 Influencer Marketing best practices your brand should be applying: 💫 Diversify Your Influencer Pool: Prioritize diversity and inclusion. Inclusive ads double purchase intent and 59% of consumers prefer brands that support diversity. Not only show a variety of body types and skin tones, work with creators that aren't in your brand's comfort zone. 🤳🏽 Co-Create with Influencers: Go beyond feedback—build product lines together. Launch co-branded collections, especially around initiatives like sustainable fashion or size inclusivity. 📲 Repurpose Influencer Content: Maximize the impact of UGC across all channels: 🌱 Organic Social: Blend seamlessly into feeds for high engagement. 💰 Paid Social: Use Instagram Partnership Ads for better purchase outcomes. 💻 Website: Humanize your site with IGC to boost conversions. 📧 Email: Keep emails relevant relevant to all the different segments you’re targeting Boost your brand with these best practices! 🌟 #FashionMarketing #InfluencerTips #InclusiveFashion #IGC #BrandGrowth
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Unlocking the potential of Generation Z in your marketing strategy is essential in today's landscape 💫. This generation, characterized by its unique perspectives and digital presence, is reshaping various aspects of society, including the workplace 📲. Ignoring Gen Z in your marketing endeavors could mean missing out on significant opportunities. This generation wields considerable influence, not just among their peers but across other demographics as well. So, how can you effectively tap into this influential demographic? Swipe through to discover key strategies for marketing to Generation Z. 🤝 #marketing #genz
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Our CEO Daniel Salcedo regarding the TikTok ban ➡️
Content Producer & Serial entrepreneur| Building Bolder to empower Content Creators and brands beyond social media platforms
Regarding the TikTok ban: Creators and brands, don’t freak out—think long term #tiktokban #tiktokbanned #tiktokvideo #tiktokers #tiktokviral #tiktokus #contentcreators #socialmedia #brandstrategy
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Check out how these fashion brands are slaying the influencer game: Abercrombie & Fitch: 👫Anyone can be an influencer. Embracing all creators, from employees to sports enthusiasts. 💬 Creative freedom: Loose content guidelines let influencers be authentic, boosting engagement. 🌟 Community building: Launched the Abercrombie Creator Suite for exclusive perks and community building. Princess Polly: 👗 Try-on hauls dominate, showcasing trendy fits and keep in it organic and real. 💰 Affiliate program gives creators commission, benefiting both sides. 📸 Leveraging user-generated content everywhere for FOMO-driven sales. Revolve: 🌍 Memorable influencer activations drive brand experiences. 👫 Co-creating collections with influencers for unique pieces. Discover how these strategies are reshaping the fashion industry! #InfluencerMarketing #FashionBrands
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🎉 Calling all Content Creators! 🎨✨ Instagram has just launched some new features designed to fuel your creativity and elevate your content game! Here's a sneak peek at what's in store: 📸 Photo Carousel: Now you can share up to 15 photos in a single post! 🌈 Backdrop on Insta Stories: This one we've seen before (does TikTok rings any bells?) ⏪ Post to the Past: Missed the perfect moment to share a post? No worries! With the new "Post to the Past" feature, you can schedule posts to go live at a specific date and time. 🚀 Have you tried any of this already?
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We aren't tired of repeating that 👉🏼 it is important for brands to trust in the power of User Generated Content and its authenticity ✨. One that has it clear is Paperlike, and here's their cool latest collab with Dylan Jones, a tattoo artist from Texas, that uses Paperlike iPad screen protector to make his work so much easier 😎! If you are a brand or a creator and want to join the content revolution, this is your moment 📣 You are just one message away 📲💬
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👉🏼 Word of our CEO Meet Bolder’s Shopify App that's changing the game! ✨ 🚀 Why Bolder? ✅ Seamless Integration ✨ Boost Engagement 📈 Skyrocket Sales 💬 Authentic Reviews Contact us and join the video content revolution!
Content Producer & Serial entrepreneur| Building Bolder to empower Content Creators and brands beyond social media platforms
You heard this from me before: 👉🏼 Creators are the evolution of video producers 🎥 . Creators are people who create more with fewer resources. As someone who's been in the industry for many years, it's important to keep evolving and innovating in the field. That's why we developed Bolder's Shopify App. To continue sharing passion for the transformative impact of video content and embracing the power of authenticity 💥. Brands can ride this wave with Bolder, integrating shoppable videos into their online store to boost conversions and become part of the present and future marketing revolution! 📈✨
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🌟 Trendsetters Unveiled! 🌟 Did you know? According to recent stats, a whopping 51% of Gen Zers believe that content creators on social media are the true trendsetters, compared to just 15% who attribute trends to brands. 🚀 It's time to acknowledge the power of creativity and authenticity of content creators! #Trendsetters #GenZ #InfluencerPower
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🌟 Gen Z's Shopping Revolution 🌟 Goodbye, linear consumer funnels! 👋 Gen Z is rewriting the rules of shopping with their infinite loop of inspiration, exploration, community, and loyalty. 🔄 A new study from Vogue Business shares that these are the new ways of conquering Gen Z consumers this 2024: 🛍️ Social Media as the Ultimate Marketplace: Forget traditional paths to purchase! Gen Z's primary marketplace is social media, where they find everything from fashion trends to beauty inspo. 📱💄 🔍 Cut Through the Noise: With content overload, brands need to stand out. Gen Z craves inspiration and discovery amidst the clutter. 🌈 💡 Influencers Lead the Way: Influencers and creators drive trends, shaping Gen Z's shopping decisions. From micro-trends to major launches, they set the tone. 🌟 📺 The Power of Short Form Video: Platforms like TikTok and Instagram Reels shape culture like never before, influencing fashion, beauty, and entertainment trends. 🎥✨ 🛒 Blurring Online and Offline: While digital reigns for inspiration, Gen Z still values in-store experiences. They prefer trying before buying, blending online research with offline purchases. 💻➡️🛍️ Rock your marketing strategy. Read the full article on Voguebusiness.com
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🌟 Catch the eye of Gen Z! 🌟 Did you know? When it comes to discovering brands, Gen Z opts for social media over search engines. 🚀 Brands embracing Social and Influencer programs are not only gaining attention but also earning trust and maximizing budgets. It's time to shift gears towards a Social-first strategy. 💡 Don't let your brand get left behind in 2024—make social media the cornerstone of your marketing efforts! #SocialFirst #InfluencerMarketing #BrandAwareness
