What an exciting project! 😍 Thanks for sharing Isabella Leeb & Gigi Langguth FGA!!
Thank you Gigi Langguth FGA for letting me & TEEKANNE Deutschland join your Livestream on Taobao. The first time I came in contact with the Chinese livestreaming app Taobao was my master thesis research. I never would‘ve imagined that I would participate in one of their livestreams myself one day. Here is what I learnt so far: 1. Authentic content is key 🎥- share interesting and relevant stories, keep your audience interested and give them content with an added value. 2. Be prepared 📋 - Plan what products you want to show, which topics you want to talk about and have an overall structure for your stream. Also during a live session anything can happen so be prepared to react accordingly and get back to your topics/your audience in case of any distractions. 3. Interact with the viewers 🗣️- Answer questions, ask them about their opinion, appreciate your audience. The more you engage with your fans, the more likely they will return and become loyal followers. 4. Have fun 😃 - Enjoy sharing this unique experience with your viewers. It is not about perfection, it is about connection. #livestream #socialcommerce #teekanne
