Tarte Cosmetics’ Post

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Hot off the press: it’s the Summer of self-care✨   Using insights from AI-driven social listening tools, we heard you & delivered a concealer infused with almost 60% skincare ingredients! Our NEW creaseless creamy concealer is a hydrating, full coverage formula that brightens & blurs in a single swipe. A few star ingredients from this skincare smoothie include:   🌸 maracuja passionfruit: sleep in a swipe 🍊 cloudberry: up to 4x more Vitamin C than an orange ☕️ caffeine: like an espresso shot for your undereyes 🪻 bakuchiol: nature’s plant-based retinol 🫧 niacinamide: helps minimize the look of pores   To celebrate the launch of our latest innovation we’re giving tartelettes the opportunity to give back all summer long! Now through August, tarte.com customers can support 1 of 4 mental health initiatives at checkout, with 1% of every purchase being donated to the selected nonprofit at no extra cost. 💜 Want in on the hype? Read up on what our friends at WWD, Byrdie & ELLE Magazine have to say about our newest concealer offering:   “Tarte Cosmetics Bets on Skinification for its next blockbuster concealer.” – WWD: https://bit.ly/3xnkaxS   “I am throughly impressed, and maybe just found both my new go-to concealer & foundation in one.” – Byrdie: https://bit.ly/3zgtGTL   “A concealer that works across all shades & undertones should be an industry standard, not an exception. Tarte’s newest formula illustrates an attempt to raise the bar for complexion products.”  – Elle Magazine: https://bit.ly/4cDKimV

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Aditya Patel

Omnichannel Order Management for Shopify Plus | Director, Product & Growth

2w

Exciting launch from Tarte Cosmetics! The new creaseless creamy concealer sounds like a skincare powerhouse. Kudos on blending innovation with giving back to mental health initiatives. #SelfCareSummer

Laura Barbu

Small Business Specialist at TD Bank

2w

Omg LOVE 👏🏻👏🏻👏🏻👏🏻

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