Southern Shirt (SSCO)’s Post

In the spirit of going out of comfort zone, here’s my first vid on LinkedIn and simplified POV on the differences between PR, Branding, Advertising, Marketing, and Sales. Hope this sparks a reminder of knowing why you are doing what you are doing! Ciao!

Everywhere we turn, we hear the word "marketing," but it's often misunderstood. It's more than just ads and sales; it's a complex amalgamation of product development, brand building, reputation management, public relations, and much more. For anyone looking to broaden their understanding of marketing's critical role in business, this read is a must 👉 https://shorturl.at/xFNOV

🎪🐘 For all the Marketers who have to explain what they do to their families this holiday season. This story might help: ——— “If the circus is coming to town and you paint a sign saying 'Circus coming to the Fairground Saturday', that's advertising. If you put the sign on the back of an elephant and walk it into town, that's promotion. If the elephant walks through the mayor's flower bed, that's publicity. And if you get the mayor to laugh about it, that's public relations. If the town's citizens go to the circus, you show them the entertainment booths, explain how much fun they'll have spending money at the booths, answer their questions and ultimately, they spend a lot at the circus, that's sales. If you did all of this on purpose, that's marketing.” ——— The quote is from M. Booth and Associates, Inc. and taken from a Reader’s Digest story. ——— PS… What ever happen to Reader’s Digest?

as always an outstanding analysis. excellent point what is the common theme / skill that binds us. as you noted informs embraces a wide range of analytics methods from reinforcement learning to regression to linear programming. my observation is analytics without borders combined with operational research. THe OR in informs. as with an excellent general contractor we don't start with a tool... saw, hammer, drill... but assess organizational needs and then deploy information and decision technology to improve performance

Pitch Practice The Show The Ultimate Sales Machine The 7 Marketing Musts Stacked Marketing Strategy Coordinating all of your marketing weapons rather than having varying and even conflicting messages from each separate weapon... Here are the 7 Marketing weapons 1 . Advertising 2. Direct Mail 3. Corporate Literature 4. Public Relations 5. Personal Contact 6. Trade Shows And Education 7. Internet One of the most potent strengths of the "Secrets of Success" Ambassador Program lies in the ripple effect of collaboration. When you invite others to become Round Peg Ambassadors, you're not just expanding our community; you're amplifying your own opportunities for growth and rewards. Each individual you introduce adds layers of influence and potential commissions to your journey. Get more info about the program here https://lnkd.in/gimjui2T #secretsofsuccess #funnelhacker

😊The promotion mix, also known as the marketing communications mix, refers to the set of tools and techniques that a company uses to promote and communicate its products or services to the target market. The promotion mix typically includes a combination of advertising, sales promotion, public relations, personal selling, and direct marketing. 💬🛍️ #marketing #promotion

Targeting an audience. Luring them in with bait. Establishing a sense of “know, like, and trust”. Analyzing their behaviors. Yeah, that checks out.

Here, in his latest monthly column reflecting on the news over the past month, our Press and PR Executive Robin Johnson looks at the headlines. Read his article here 👇

We judge situations not by what happens, but by how they compare to what we expected to happen. Nearly every misunderstanding can be traced to a difference in expectations. Learn to create mutually understood expectations in every situation. Check out this week’s Fundamental, presented by Joe Hales, Director of Marketing!

Not a rant post. 👇 Clients start demanding coverage the moment they sign up. But what should the coverage be about? PR needs feeding stock. There is a lot PR can do. All that is needed is for the client to do something that feeds into PR. #PublicRelations #Marketing #StrategyVerse