Salesflare’s Post

Streamline your agency's lead management. ⚡

Streamline your agency's lead management. ⚡

Streamline your agency's lead management. ⚡

Reasons why you need to consider having a Client Management System 📍Many Social Media Managers spend a lot of time and money on marketing, branding and advertising to get Clients. Few are spirited enough to invest sufficient resources in developing a client management system. Here are a few more reasons why you should have a Client management system; 📍A Client Management System enables you to understand your client’s needs and what they want before they come to you. 📍The system prepares you to have regular and targeted contact with your clients. 📍Having a Client Management System would not only help you with the organisation of your Client’s data but would also help you work better and achieve better results. 📍The goal of the Client management system is to enhance the business relations with a Client through retention and acquisition. Because this system is all about the client, it helps create successful client relationships. 📍A client management system not only helps you with your client, but also helps with managing vendor connections, coordinating marketing teams and sales activities, and tracking sales performance. COMMENT PART 3 IF YOU ARE READY FOR THE NECT POST ON THIS SERIES. #socialmediamanager #contentwriter #clientmanagement #socialmedia

🎄DAY 12 🎄 On the 12th day of Christmas, HubSpot gave to me... improved account management and reports to help foresee! Learn how to build an account management dashboard and streamline your weekly meetings for maximum productivity with Gem Rugg-Gunn here: https://hubs.li/Q02cMHC20 #HubSpotHacks #HubSpotTipsAndTricks HubSpot Tips and Tricks

In this week's blog, I delve into what makes our client relationships at Well-Oiled Marketing so successful. It's more than just strategy; it's about genuine connections and collaborative growth. I'm proud of this approach and eager for you to read it!

Behind every strong follow-up message from your business to a lead is a strong lead follow-up system behind the scenes.So what’s a lead follow-up system? Let’s dive into some more specifics on follow-up: Keap #marketingautomation https://bit.ly/3dKWYM5

When it comes to the success of a client-agency partnership, there are many factors to consider outside of the bottom line results. Well-Oiled Marketing prides itself on transparency, collaboration, communication, and other aspects that nurture relationships and trust. Take a look at our new blog to see how we approach the softer skills when working with clients.

Behind every strong follow-up message from your business to a lead is a strong lead follow-up system behind the scenes.So what’s a lead follow-up system? Let’s dive into some more specifics on follow-up: Keap #marketingautomation https://bit.ly/3dKWYM5

Consulting firms see marketing as an expense, not a real business driver. Here’s how you fix that: Switch KPIs from “lead gen” to metrics your team can actually influence: internal alignment and service development. The problem with evaluating marketing solely on lead gen in services is that buying cycles are very long and faith in marketing is very low. A decision-maker at a consulting firm once told a friend of mine, “Marketing? That’s where I go to get my business cards printed.” A CEO told me, “Marketing is the cost of doing business.” With a lack of buy-in from leadership and long sales cycles, you won’t run any initiative long enough to see results. You’ll test something. People will get nervous. Pressure will rise. And you’ll switch tactics after 2 - 3 months, pogo-sticking around, hoping to strike gold. Instead, do this: Start by creating bottom-funnel assets your sales teams will actually use on call. This means interview-driven case studies, accurate sales scripts, and partnership decks that highlight your team’s target industries and best services. Your goal is to capture the real, specific capabilities of your team. The output is sales assets your team will actually share with prospects. And because these are interview-driven processes, your service team will start thinking about what makes projects successful. Next, work with your SMEs and MDs to create knowledge-base content. Build up systems for reflecting on projects, collecting ideas, getting approval, and sharing those insights (first internally, then publishing them on your site). Your goal is to create a frictionless, internal process for unlocking the knowledge vault at your organization and sharing those insights with a wider audience. The output is two-fold: 1. Your team reflects on their work, sharing learning internally for training and growth. 2. Your business builds trust with prospective customers by sharing lived knowledge and experience to help them with real problems. Both assets improve internal operations and services. Marketing that focuses solely on lead generation is fragile. If it doesn’t work, you lose everything you invested into it. Marketing that focuses on improving ops and services is not. If it doesn’t work, your team still has refined processes, aligned teams, and improved services. This leads to higher success rates, a more optimized business, better margins, improved team satisfaction, and potentially better, more lucrative projects. Even if you lose, you win. #marketing #contentmarketing #professionalservices #fragility #antifragile #marketingsystems #knowledgebase #marketingstrategy #services #consulting