Roshni Das’ Post

Thanks so much for each of your well wishes. It’s a privilege and joy to be amongst a network that recognises and furthers each other. Thank you again to my friends, managers, colleagues (many of whom I couldn’t mention) and our media marketing fraternity for supporting me through my journey.

The atmosphere at Computex 2024 was supercharged - Pat Gelsinger took the stage on 4th June, and celebrated IT - Intel @ Taiwan! Here are my highlights from the event and keynote: - The latest Intel® Xeon® 6 demonstration and the efficiency showcase of the added E - cores.  - ⁠Intel® Gaudi® 3 competitive pricing and amplified throughput via an AI-powered chat-bot. Loved the fun reveal! - ⁠Next-generation Intel® Core™ Ultra processors (Lunar Lake) which have a 14% faster CPU and 60% higher battery performance than Meteor Lake.  - ⁠The tribute to our decades long Computex relationship with a throwback to the lntel 80286 chipset. To think now we’re launching a chip with 1 billion transistors, with a 1 trillion transistors on the roadmap! The AI ecosystem is evolving, and Taiwan is the epicentre of many changes. It was wonderful hearing from our partners, as we innovate together with our full AI portfolio. Quoting Pat - “Whatever has been done, WILL be outdone” — an apt edit to Gordon Moore’s words. Huge thanks to everyone who made this event come to life! Christoph Schell, Brett Hannath, Grace Wang, Claudia Vassallo-Young, Nuri Cankaya, Clare Chiu, Suren Chawla, Aditi Nanda. Catch the livestream replay here: https://lnkd.in/ggYBHT-X #COMPUTEX2024 #IntelAI #AI #Computing

The countdown to the APAC tech event of the year - #COMPUTEX2024 Taipei, has begun! On 4th June, our CEO Pat Gelsinger will take the stage for his keynote - Bringing AI Everywhere with Intel. Stay tuned for exciting updates on our portfolio, you can tune in to the livestream here: https://lnkd.in/garC2XsG #IAmIntel #AIEverywhere #AI #ItStartsWithIntel

Fantastic work Procter & Gamble India and Leo Burnett India. Purposeful and Simple! Normalising periods for young girls plus keeping them in school. Local media, us, spreading the word can give it wings. #KeepGirlsInSchool #WhisperIndia #Advertising #WomenHygiene

Tech-activations in advertising unleashed a new world of creativity, and now with AI integrations, it’s reaching new heights. Here are some interesting ones that I came across:  - Dove yet again emphasised what real women look like with their generative-AI filter. The influence of gen-AI’s unrealistic portrayal of women is often overlooked, and Dove brilliantly plays on that problem to empower women in their own skin. ⁠- Tasty Treat cleverly uses their AI-backed database to help Bangladesh’s hiccup of unregistered birthdates. Their ad film aptly captures the happiness of finding one’s sense of identity! - ⁠Personalisation is key to inspiring brand loyalty, and Zomato nails with their IPL ad films. Besides, who wouldn’t want to take food recommendations from Ranveer, Samantha, or Pujara? I’m interested to see which AI-integrated campaigns have caught your eye recently, do share in the comments! #AdCampaigns #AIInAdvertising #Nike #Dove #Zomato #Marketing

At Intel, we champion working with partners across borders — ideas that continually push the boundaries of technology. Here are 4 innovation stories that I am really excited about - patient confidentiality with BeeKeeperAI, an AI enhanced Olympics'24 experience, automating surveillance with Zoho and revolutionizing flying cars with Airspeeder!   - AI for Monitoring: Whether spy-fiction or real-life, manning CCTV surveillance footage is a task. Zoho’s new video AI assistant leverages Intel® Xeon® Processors & OpenVino™ platform to automate processing and analysis of huge datasets and AI workloads, effectively changing the way they work.   - AI for Patient Confidentiality: With Beekeeper AI we created an algorithm that crunches data and imaging to easily create cutting-edge solutions for improved prognosis, detection, and treatment, while keeping patient details protected at all costs.   - AI that gives your cars wings to fly: Love that we’re inching closer to the futuristic worlds with Airspeeder’s first flying electric car powered by Intel® processors. For the Electric Flying Car Racing Series we were able to create a one-of-a-kind immersive AR racing experience for these drone like aircrafts.    - AI for the GOLD: We have partnered with The International Olympic Committee (IOC) to bring #AIEverywhere at the 2024 Olympic and Paralympic Games. Through AI we’re revolutionizing the event’s experience, increasing accessibility not just for athletes and coaches, but for everyone watching at home.    With such diverse use-cases and novel, complex creations - we’re simplifying lives around us. Happy to be a part of this transformative journey that #StartsWithIntel! #IAmIntel #AIRevolution #PartnerCollaboration

“To be free, to learn in an open environment, to not be in a quiet box, to let our children not be too protected” What a wonderful design and unique approach to education .

Firsts - take you from fear and nervousness to glory and greatness. Each ‘first’ has a multiplier effect that influences generations - love how this insight has beautifully been captured via the brand film and mind blowing website. Well done Deloitte on inspiring us with the #TheFirstEffect! https://lnkd.in/geJxa5MR #Olympics #Paralympics #Sports

Exciting new partnership with Intel X Star Wars Outlaws game title.