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The Declaration Of Independence—but make it interactive. (Sorry, T. Jefferson, the parchment and quill weren’t doing it anymore.) In a landscape where interactive content has largely been used by businesses and media outlets (hi, BuzzFeed), here’s a non-profit using interactive content to educate voters and advise policymakers and government officials. Presenting The NewDEAL and their ‘Democracy Playbook’ as part of our Cleverstory Moonshots series. The NewDEAL used Cleverstory to build an interactive playbook to improve election processes, with 40 actionable steps officials should take ahead of the 2024 presidential elections. A 30-page static PDF, The NewDEAL converted the playbook to an interactive experience to make it easy for readers to navigate and consume. With interactive parallax elements, video banners, anchor links and video embeds, the immersive playbook has garnered an impressive average engagement time of 13 minutes. Check out the 'Democracy Playbook', built on Cleverstory, in the comments section. #Paperflite #Cleverstory #fallinlove #TheNewDEAL

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