Oliver Wyman’s Post

Coming next week: Discover how businesses can forge new paths beyond compliance in our latest appeal to CEOs. "To find value in sustainability, businesses need to make it part of everything they do and say, infusing it into all facets of their decision-making, operations, product development, and marketing. It requires a paradigm shift from short-term goals to a forward-looking vision that can yield long-term value for all" says Andrew Kane, Managing Director of Greater China. Subscribe to our newsletter to stay updated. ---- Build Belief in the Future #Together #SedgwickRichardson #SR #BuildBelief #brand #sustainability #strategy #design #branding #purpose #business

Could the next frontier of brand innovation go beyond just the ‘new’ or the ‘novel’ ? Isn’t it about merging foresight with responsibility, and imagination with sustainability? In the bustling marketplace of today, brands are ceaselessly innovating. New features, fresh designs, and added value – these are the hallmarks of success, the crown jewels of admiration. But as we forge ahead, we must pause and question: If our pursuit of innovation is so relentless, why are we lagging in scaling sustainable and circular business practices? Why do we wait on the sidelines for legislations to nudge us into action, when in reality, these practices should be leading our charge towards true brand innovation? Serving an individual customer’s needs is crucial, but shouldn’t our vision also encompass the greater good, convening beyond the singular purpose of personal utility? Isn’t this what the future of innovative brand solutions should genuinely look like? What are your thoughts? #innovation #transformation #rethinkbusiness #leadership

As an author, consultant, and training developer, you're never done learning🎓. Especially when your specialty is how to engage people in #transformation and #change. To get it right there are so many aspects and perspectives to consider... So I am looking forward to Prof. Oriol Iglesias' insights, tomorrow at the RSM Corporate Communication Centre. He's going to talk about "4 innovation typologies that companies should adopt to transform their current business model, increase profitability and become more #sustainable." Even more fun knowing that it will also be an opportunity to catch up with Adwin Peeks, Arno Schikker, Ina Dijstelbloem. Who else is coming? #brand #reputation #communication

New insight, inspired by Oriol Iglesias today: 💡 #conscious communication to help organizations realize transformative goals. ▶ An new category, adding to the disciplines of marketing communication (commercial goals) and corporate communication (reputation). ▶ Supporting #transformation goals. Conscious communication addresses behavior change, education, removing barriers, adding nudges. Which means that even the design of the (physical) environment could be part of it. All seamlessly and strategically aligned, of course. Precisely the areas where I am active. So I'm on board 😉 Of course, our profession isn't that simple - it's sophisticated and goes beyond these 3 buckets' - but this is a useful framework. If only to gauge whether you're on the same page with your counterparts, when discussing (the scope of) communication. I see it as a new lens. An extra way to look at your approach -from #strategy to #content and organization of the work. Wonder what your key take-aways were, Frank Körver, Christine Van Der Linden, Arno Schikker, Ina Dijstelbloem?

Change doesn't have to be hard – it can be the catalyst for incredible growth and innovation! # At Felicia Crouch Brands, we believe that embracing disruptive change can lead to extraordinary transformations. f Let's turn challenges into opportunities and navigate through chaos with confidence and clarity. Are you ready to harness the power of change? e #embracechange #innovation #transformationliciacrouchbrands

A truly purpose-led organisation is more likely to grow into new markets, engage with customers, and achieve support from its stakeholders. It is also proven that purpose-driven companies grow faster, deliver greater profit and have more aligned and happier staff, stakeholders and communities. How you then use that profit can be the icing on the cake regarding impact! For further reading see our Putting Purpose into Practice insights. #puttingpurposeintopractice #purposeledtransformation #purposedrivenleadership #transformationalleadership https://lnkd.in/gbND3c-u

Good HBR article on blue ocean strategy, breaking away from the industry’s standard value curve to stand apart from the competition and creating new markets around the typical red ocean where majority of companies are playing. #businessstrategy #valuecreation

ℹ️If you are needing to prioritize business initiatives, ranking the value and effort required will help you. 📈In value, you want to determine: • Growth: does the initiative lead to increase in sales or access to new market space? • Cost: can implementing the initiative lead to decrease in costs or more efficient use of resources? Impact: does the initiative create social or environmental benefits? (Think sustainability) • Brand: does the initiative help your brand positioning or reputation? ⚠️Then in effort, you want to identify: • Costs: does this initiative create an increase in cost or requires a significant investment to put in place? • Skills: does this initiative require special capabilities and is complex to implement? • Operations: does this initiative require us to modify aspects about our business model or has a large impact in your operations? 🟢🔴Rank them low to high and ideally you’ll want value to be as high as possible and effort to be as low as possible. Follow for more sustainability business strategy tips! ✋🏼 #sustainabilitystrategy #businesssustainability #sustainabilityconsulting #businessstrategy

Introducing any change to #brand can unlock new opportunities and generate market excitement, but it is not without risks. Anticipating potential mistakes and fail factors ensures a smoother transition, prevents costly mistakes, and helps secure the long-term success of the brand change. Find out more about critical #rebranding risks, fail factors and how you can protect your brand during transformations: https://lnkd.in/e_m2V8Nn

Last week I was invited to attend the launch of the formidable Diana Verde Nieto's new book 'Re-imaging Luxury' in conversation with Tiffanie Darke. What did I take away? - A £5 T-shirt is not affordable if the person making it cannot afford to put for on the table. I agreed with the point that ultimately, Sustainability is about people first and ESG second. - The trifecta of Vision, Purpose and £££ are still not talking to each other - Sustainability at the moment is a game of transition and adapting - It's no longer about being less bad but about being good. Think about how your business benefits the world. - You have to disrupt and actually challenge yourself, ask the uncomfortable questions and dare to go where you haven't dared go before. We spoke of re-engineering business. - Innovation will get us out of this 'hot mess'. - Innovation is something we can ALL do in our roles so long as we have a growth mindset. - Winning hearts and minds is where it starts and without them we will make little progress. Mindsets are the unlock.