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🍷 Exploring Strategic Opportunities: Day 2 at Vinitaly Day two at Vinitaly has been a whirlwind of strategic networking and deepening industry relationships. Here’s a snapshot of our key activities today: 1-Strategic Discussions with Partners: We've engaged in meaningful discussions with the companies we represent to understand the latest market trends and strategize for the year ahead. These insights are invaluable as they inform our business decisions and help us maintain a competitive edge. 2-Scouting for Innovation: Our team is actively seeking out new and innovative products to enrich our offerings. The focus is on discovering unique wines that can captivate and satisfy the diverse tastes of our markets. 3-Building Bridges with Buyers: A significant part of our day has been dedicated to connecting our network of buyers with our partner wineries. By facilitating these interactions, we aim to foster long-term collaborations that benefit all parties involved. The intensity of the event is matched by the potential it holds. Every interaction here is a stepping stone towards greater achievements in the wine industry.

Is wine being vilified? Is marketing and regulation influencing a state of neo-prohibitionism? This discussion is insightful for those of us in the industry and as consumers that this movement affects. Link in post for more info on the panel. 🎞️ via Vinitalyinternationalacademy

🔎 Read this case study about our cross-border collaboration with Aims International Italia Società Benefit and how we identified a perfect candidate together ➡️

#prowine# #liquorindustry # #beverageindustry # Why join ProWine？ The ProWine exhibition, as an internationally renowned professional exhibition focusing on wines and spirits, holds great significance for wine merchants. Participating in the ProWine exhibition can bring about multiple benefits for wine merchants, including market expansion, business connections, industry insights, and enhancement of brand value. First and foremost, the ProWine exhibition offers wine merchants an excellent opportunity to showcase their products, attract potential customers, and expand their markets. Exhibitors can utilize this platform to engage with professional buyers and partners from around the world, thereby increasing brand visibility and stimulating sales growth. Secondly, participation in the ProWine exhibition helps wine merchants stay abreast of the latest industry trends, acquire market information, and exchange insights with peers. Through interactions with industry experts, wine merchants can gain valuable market insights to guide future business development and enhance competitiveness. Lastly, by exhibiting at the trade show, wine merchants can demonstrate product quality, innovation capabilities, establish a professional image, and enhance brand value and market recognition. Trade shows serve as a stage to showcase strength and professionalism, aiding in gaining consumer trust, driving business growth, and ensuring long-term development.

[Vinexpo Asia 2024] - Prepare in advance! 💻 A successful trade show comes down to being well-prepared! Start preparing now for your participation to Vinexpo Asia with the help of our networking services. 💬 "𝘛𝘩𝘦 𝘸𝘪𝘯𝘦 𝘮𝘢𝘳𝘬𝘦𝘵 𝘵𝘰𝘥𝘢𝘺 𝘪𝘴 𝘴𝘶𝘤𝘩 𝘵𝘩𝘢𝘵 𝘪𝘵'𝘴 𝘪𝘮𝘱𝘰𝘴𝘴𝘪𝘣𝘭𝘦 𝘵𝘰 𝘴𝘶𝘤𝘤𝘦𝘦𝘥 𝘢𝘵 𝘢 𝘵𝘳𝘢𝘥𝘦 𝘴𝘩𝘰𝘸 𝘸𝘪𝘵𝘩𝘰𝘶𝘵 𝘱𝘳𝘦𝘱𝘢𝘳𝘪𝘯𝘨 𝘪𝘯 𝘢𝘥𝘷𝘢𝘯𝘤𝘦. 𝘛𝘩𝘦 𝘥𝘪𝘨𝘪𝘵𝘢𝘭 𝘱𝘭𝘢𝘵𝘧𝘰𝘳𝘮 𝘰𝘧𝘧𝘦𝘳𝘦𝘥 𝘣𝘺 𝘝𝘪𝘯𝘦𝘹𝘱𝘰𝘴𝘪𝘶𝘮 𝘪𝘴 𝘢 𝘷𝘢𝘭𝘶𝘢𝘣𝘭𝘦 𝘵𝘰𝘰𝘭, 𝘢𝘭𝘭𝘰𝘸𝘪𝘯𝘨 𝘶𝘴 𝘵𝘰 𝘤𝘰𝘯𝘯𝘦𝘤𝘵 𝘸𝘪𝘵𝘩 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭𝘴 𝘸𝘩𝘰 𝘩𝘢𝘷𝘦 𝘴𝘩𝘰𝘸𝘯 𝘪𝘯𝘵𝘦𝘳𝘦𝘴𝘵 𝘪𝘯 𝘴𝘱𝘦𝘤𝘪𝘧𝘪𝘤 𝘳𝘦𝘨𝘪𝘰𝘯𝘴 𝘰𝘳 𝘨𝘳𝘢𝘱𝘦 𝘷𝘢𝘳𝘪𝘦𝘵𝘪𝘦𝘴. 𝘐𝘵'𝘴 𝘢 𝘵𝘰𝘰𝘭 𝘧𝘰𝘳 𝘴𝘤𝘩𝘦𝘥𝘶𝘭𝘪𝘯𝘨 𝘮𝘦𝘦𝘵𝘪𝘯𝘨𝘴 𝘸𝘪𝘵𝘩 𝘲𝘶𝘢𝘭𝘪𝘧𝘪𝘦𝘥 𝘱𝘳𝘰𝘴𝘱𝘦𝘤𝘵𝘴. 𝘞𝘦'𝘷𝘦 𝘣𝘦𝘦𝘯 𝘶𝘴𝘪𝘯𝘨 𝘪𝘵 𝘴𝘪𝘯𝘤𝘦 𝘵𝘩𝘦 𝘣𝘦𝘨𝘪𝘯𝘯𝘪𝘯𝘨." Fanny Breuil, Genuine Wines. Log in to your personal account on our business website to: ◾ Browse the list of exhibitors, add your targets to your favourites. 👀 ◾ Check out the Vinexpo Academy programme, add the sessions you want to attend to your agenda. 👨🎓 ◾ And, of course, pre-schedule your meetings with the exhibitors you wish to meet! 🤝 🎫 Get your badge now: https://urlz.fr/qHji #VinexpoAsia #Networking #Business #WineAndSpirits

newly launched WineScan 3™ After a year of patience and hard work in the wine industry, we start today with a year of joy for 2024! Our ISM Philipp Merklin has sold the first newly launched WineScan 3™ in Austria. With that signal, we will have a head start and deliver for our customers a new groundbreaking solution, which has been awaited for so long. After our instruments FT120, WineScan 2™, the new WineScan 3™ will support our customers in increasing quality of their wines and profitability of their businesses. FOSS Values in one post: FIRST (ground breaking innovation), CUSTOMER (increasing quality and profitability), KNOWLEDGE & PEOPLE (highly skilled and dedicated to deliver)!

Let's talk about my personal red wine-wonderland 👉 Pinot Noir!🍷 What to know and from where to enjoy them:   Pinot Noir is one of the oldest and best known grape varieties in the world, possibly highlighted by the vast amount of synonyms (almost 300) from Spätburgunder to Klevner.   In contrast to most widely known red grape varieties, Pinot Noir is mostly planted in cooler wine regions. Due to its wide distribution, there are a variety of clones that differ in yield and berry sizes. One thing they have in common is their thin skin, light colour and thus low tannin, whilst sporting a high acidity.   The most important wine country for Pinot Noir is France. With over 30.000 hectares the majority are planted in Burgundy and in the Champagne. For generations, the Pinot Noirs from Burgundy have been among the best and also the most expensive wines in the world. In Champagne the red grape is often pressed white (Blanc de Noirs) and is, among Pinot Meunier and Chardonnay, an important component of most fine champagnes – as well as increasingly other sparkling wines around the world, even in the UK!   With a great variety in styles you can find Pinot Noir in almost every German winegrowing region. It is the most important red wine grape in Germany, and especially the 'Spätburgunder' from Ahr, Baden, Pfalz, Rheinhessen, and Württemberg are very elegant and "must-try" examples. Don’t miss the regions lesser known for reds – e.g. Rheingau or Franken too.   With more than 4.000 hectares (i.e. 1/3 of the entire Swiss vineyard expanse) Pinot Noir is the most planted red grape in Switzerland. A good reason why the Valais hosts the international wine trophy "Mondial du Pinot Noir" each year. Every true Pinot lover should at least once taste Pinot Noir from Graubünden; For many critics, this is “Switzerland’s Burgundy”.   But there are also some very exciting Pinot Noirs hailing from overseas: In the 1970s the variety was spread in the cooler regions of New Zealand, e.g. Wairarapa. The results are cherry fruit-driven wines with a distinctive acidity and a great deal of complexity. And of course, Oregon & California (USA), Patagonia (Argentina), Coastal Chile, Hemel-En-Aarde (South Africa) and certain parts of Australia make stunning Pinots now too.   What's your favourite Pinot Noir? A little tip: At Baur au Lac Vins, we currently have 1,500+ positions of Pinot Noir to discover and cherish 🤯😌 If you haven't found your favourite yet, feel free to roam: https://lnkd.in/e5Ae4uGd

At the IDC Financial Forum event, speaking about the exciting fusion of wine and technology! 🍷💻 Together we explored how technology is transforming the wine industry, from smart vineyards to AI-driven production and how the wine industry is inspiring people from different fields. Lots of thanks to the IDC Financial Forum for the opportunity to discuss this fascinating topic! Cheers to the future of wine and technology! 🥂🌍 #IDCFinancialForum #WineAndTechnology #TechRevolution IDC Romania 💙

The Sustainable Wine Roundtable is delighted to share details of the V d’Or, the Business Awards of Vinexposium, which have recently been launched and which seek to reward the most ambitious and sustainable initiatives in the global wine and spirits industry. The competition is free to enter and open to producers, importers and retailers of all sizes, industry associations, communication agencies and other third parties operating in the wine and spirits industry. Six V d’Or will be awarded based on five criteria for each of the awards, including the CSR impact of each initiative: 1. BEST EXPORT STRATEGY rewards the best export growth strategy: launched in one or more new markets, growth in a new market. BEST NEW BUSINESS SOLUTION rewards a new business solution - service, tool, or digital offering - which disrupts the market and will develop the sale of wines or spirits. 2. BEST JOINT INITIATIVE rewards the initiatives of a group of actors within the wines and spirits industry in promoting a collective project. 3. BEST BRAND EXPERIENCE rewards the marketing strategy implemented by an actor within the sector with the goal of offering the consumer a memorable experience. 4. BEST ECO-FRIENDLY MARKET LAUNCH rewards innovative, eco-friendly initiatives surrounding the market launch of a product: packaging, merchandising, retail, etc. 5. BEST HERITAGE INITIATIVE rewards initiatives which allow the sharing of expertise, a skill or a process. Entrants do not have to participate in any Vinexposium trade event to be eligible. However, initiatives must have been implemented, officially announced or produced significant results after 1st January 2022. The projects will be evaluated by the V d’Or College, made up of international professionals and experts from the industry, who will award the V d’Or to the winners on 11th February 2024, ahead of the next edition of Wine Paris & Vinexpo Paris. We are very pleased to announce that Tom Owtram (SWR General Manager) has been selected to stand on the V d'Or College. Don't miss out on this opportunity to be recognised for your efforts in sustainability. Please send your application by the 22nd of September 2023 - Follow the link https://lnkd.in/eNWTpx92 If you have any questions regarding the awards, please contact Clémence Quinonero (V d'Or Project Manager) - clemence.quinonero@vinexposium.com We wish you the best of luck! https://lnkd.in/eNWTpx92

Heading to Paris next week? Listen up! Wine Thieves S3E7: Meet me in Paris? A Conversation with Wine Paris CEO Rodolphe Lameyse. https://lnkd.in/gUeRP_dv We take a look behind the scenes of one of the wine and spirits industry’s most important trade fairs: Wine Paris and Vinexpo Paris. The Thieves speak with with Rodolphe Lameyse, CEO of Vinexposium, the company that runs the fair – and spoiler alert: Wine Paris and Vinexpo Paris are two names for the same show – Rodolphe explains why the trade fair has a dual name,  but more importantly discusses the most pertinent issues of the wine world today, the challenges and opportunities, and the relevance of trade fairs in a digital world. We’ll also get a better understanding of how the trade fair operates and why it should matter to you, no matter what side of the trade you’re on, should you chose to travel this coming February 12th-14th to the City of Lights (. . . fashion, love, fine wine & fine food). Wine Paris brings wine and spirits producers together from around the world, with organizers anticipating an increase of 72% in international exhibitors and 50 countries represented. Floor space has been expanded by 25% to accommodate the 3,900 exhibitors, with also a significant increase for spirits, craft drinks, no/low, beer and cider producers. And you can count on 100% of France’s wine regions to be under one roof, as Vinexposium reports. In addition, Wine Paris also promises to address some of the industry’s most challenging problems such as climate change, a shift in consumer demand and geo-political conflicts amidst economic and sales declines, through a series of masterclasses panels and conferences. Link to ep in bio! For more information, on how to combine Valentine's Day, Paris, and your career in wine, visit https://lnkd.in/gYAEViCb. @businessfrance_northam @wine_thieves John Szabo, MS Vinexposium This episode was produced in partnership with Vinexposium.