🔥 Today marks a monumental day for Ember 🔥 We're unveiling two major announcements we've been keeping under wraps for some time now. Brace yourselves!
🤫 Secret #1: I am immensely proud and thrilled to announce that, after years of meticulous planning and covert efforts (and countless sleepless nights), our embedded accounting partnership with HSBC UK is now live! The journey to bring this project to life has been extraordinarily challenging, but the tremendous opportunities it opens for business owners across the UK are even greater.
The origins of our partnership trace back to September 2021, when I first presented at an Open Banking conference hosted by HSBC. From that moment, we began discussing the tremendous power of integrating embedded accounting and tax services directly within banking platforms to save businesses valuable time. Now, after mountains of hard work and dedication, here we are, witnessing that dream come to life.
The passion that countless remarkable individuals have poured into this project has been nothing short of inspirational.
🤫 Secret #2: We've successfully raised £5 million 🚀 from some incredible investors—Valar Ventures LLC, Shapers, Viola FinTech and a bunch of awesome angels 😇—who share our vision for the future and are helping us drive forward to revolutionise the embedded accounting landscape. A huge thank you for the immense value you've already added to our business and for the thrilling future that lies ahead.
As we celebrate today's achievements, my excitement for Ember's future has never been greater. There are some special people I need to acknowledge:
👨🚀 To my co-founder, Aaron Shaw, you are the bedrock of our success. I cannot thank you enough for the countless hours and the immense effort you've put into our journey. Your hard work, often behind the scenes, has truly been the foundation upon which we are built. Thank you for the blood, sweat, and tears you've invested to help us reach this moment.
🔥 To the extraordinary Ember team, your hard work and dedication have not only met but exceeded our wildest dreams. Your resilience and perseverance have turned our bold visions into reality. You are simply the best and know how much you mean to me!
🏦 To the remarkable HSBC Commercial Banking team (Alberto Caballero, William Turner, Temi Ofong) and everyone who made this happen, we've faced numerous challenges along the way, but your support and shared vision for the future we are forging together, have been pivotal.
❤️ To my incredible personal support network—though I won’t name you individually, you know who you are. You've been there for me at my lowest, helping me persevere. Thank you from the bottom of my heart.
We’re just getting started (https://embedded.ember.co/), and the future is looking incredibly bright. 🔥
#Ember #HSBC #EmbeddedFinance #FutureIsNow
Founder & President, ZayZoon
1wA force! Welcome Scott, see you around 😊