MY Marketing /Michal Yogev Marketing Services’ Post

Your Personal Story is Your Marketing Powerhouse 💪 💪 This week, while leading a workshop at The Platform- Tel Aviv for Launching Startups on behalf of Tel Aviv Yafo Municipality, I discussed the 10 marketing mistakes that prevent startups from breaking into the international market. 🚀🚀 One entrepreneur approached me, and asked where he should begin. When I learned his product was a solution aimed at improving communication within the medical field, I knew he was onto something truly valuable. This was a brilliant idea that would benefit both caregivers and patients. Curious about his inspiration, I asked him how he came up with the concept. He then shared his personal story. 😍 This, of course, is also the answer to his question: where to start. I always recommend starting with your personal story if you have one and if you're willing to share it. Start with: ✅ Mapping out your personal journey. ✅Identify the pain points you encountered. ✅Explain how your solution fixes those pain points in the current system. Mapping the above, step by step followed by a SWOT analysis will gradually pave the path to what will slowly develop into a full marketing strategy. Establish Your Marketing Breakthrough Today! Let's Talk.

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