minnow reposted this
Across the apparel industry, brands are putting money into new physical stores. From smaller DTC brands like the swimwear brand minnow to major international brands like Abercrombie & Fitch Co. and PACSUN, a number of companies have recently opened or announced new stores in major retail destinations like New York’s Fifth Avenue and Mall of America. In this piece by Danny Parisi, we speak to Morgan Smith, Kristin Naragon of Akeneo: The Product Experience Company, and Brian Murphy of Loeffler Randall.
