Celebrated the 4th of July by brushing up on GA 4! #googleanalytics4 #googleanalytics
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A must read! The folks at Google seem to be responding to recent commentary about SERP quality and AI use. On “Scaled Content Abuse”: “Scaled content abuse is when many pages are generated for the primary purpose of manipulating Search rankings and not helping users. This abusive practice is typically focused on creating large amounts of unoriginal content that provides little to no value to users, no matter how it's created. This new policy builds on our previous spam policy about automatically-generated content, ensuring that we can take action on scaled content abuse as needed, no matter whether content is produced through automation, human efforts, or some combination of human and automated processes.”
While we're always working on improving the quality of Google Search results, we just announced some changes which feel a bit bigger: the March 2024 core update & new spam policies. When we make bigger updates to Google's Search systems, we tend to call them "core updates". There's a bunch involved with this particular update (though not 10 million changes, which is why we stuck with 'core' instead of 'crore'). It will likely take a month to be completely visible. If you're looking at the search results for something, I hope you find that they're better & more helpful in the end (and, I know, if you're working on a website of your own, then 'better' will be hard to decouple from how your website's visibility in search changes :-)). We have some of the details in our blog post at https://lnkd.in/ehXZpBJ7 - check it out if you're curious. The new policies are also linked from there. One of them won't go into effect until May, so if you're affected by that, then you have a bit of time to get things into a better shape. Anyway, I'm looking forward to a smooth roll-out (the team here is amazing!) and curious about your feedback. #google #coreupdate #googlebot #ranking #seo #seoisnotdead #searchcentral
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Just finished the course “Project Management Foundations”! #projectmanagement
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2023: The Year of AI 🤖 2024: …. Watch WebFX’s video on 2024 digital marketing trends to find out! 👇 https://lnkd.in/eCPMnTEW
Digital Marketing Trends To Know For 2024 | Insights from WebFX Experts
https://www.youtube.com/
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Meg P. reposted this
🌎 Happy (almost) Earth Day 🌎 To celebrate one of our team's favorite days of the year, we asked some FXers to share their advice for living an eco-friendly life! Get a preview of their responses in this LinkedIn article! Want the full blog post? Visit our website: https://lnkd.in/eAq_K_ks #earthday2023 #earthday
How the WebFX Team Celebrates Earth Day, Every Day
WebFX on LinkedIn
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Today, we visited the Sarstun community with Mirza Shol. We saw the forest we’re helping to preserve, and also the economic and health impacts the WebFX team is making via contributions to FUNDAECO Guatemala. Marta Tiul introduced us to smart and resilient women who are pillars of their community. They rise early in the morning to begin the process of making pan de banano, pan de coco and other various breads. By mid-day, they wrap up baking to deliver orders and sell their bread. Through this project, women establish financial independence and reliance on selling wood for income is reduced. La Clinica De La Mujer is a clinic devoted to the care of women in the community. Access to healthcare was limited due to distance, machista culture, and other factors. With funding, they are able to provide medicine, exams, and other services for women, improving community health.
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Qué alegre! The WebFX team kicked off our visit to the Conservation Coast. We’re here checking out the impact that our team is making on the Guatemalan Caribbean coastline. Want to learn more about how we’re protecting forests and improving healthcare access? Click here: https://lnkd.in/eDVynMMk
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Did you know that 71% of consumers would rather use a voice search to search for something online instead of physically search for something (PwC)? Learn more about #voicesearch trends by clicking here to check out my latest on the WebFX blog: https://lnkd.in/dCcj25a
9 Voice Search Trends for 2024 (And Their Statistics)
webfx.com
