Every month, MarTech summarizes the release notes for platforms like Adobe Marketo and HubSpot, so admins and their managers don't have to. Today, MarTech contributor Tyler Samani-Sprunk boiled down HubSpot's 80 updates for June 2024 to the 14 most impactful for managers and admins. Get the details on new automations, updates the sales team will love and more. 👇 https://lnkd.in/e7fyw9aT #HubSpot HubSpot #CRM #marketingautomation #martech #marketingtechnology
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MarTech stacks can be complex and challenging to maintain. Help us understand more about the way stacks are managed by marketers like you: Take our quick survey! Your insights can help the entire community. #MarTech #survey #techstack https://lnkd.in/eFMrav-f
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The AI industry is back from the beach and rolling out new products for marketers. Every week, MarTech runs down the latest AI-powered tools for marketers so you don't to scour the web to find them. This week's round up features new releases from: 🔸 Klaviyo 🔸 Data Axle 🔸 MessageGears 🔸 Plai 🔸 Kevel 🔸 Adthena And more! Read all about it 📣 https://lnkd.in/eSJzBdZc #AI #artificialintelligence #aiinmarketing #marketing #martech #adtech
AI-powered martech releases and news: July 11 | MarTech
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Are you confused by intent data? You're not alone! This article by Scott Gillum explores why B2B marketers get mixed signals and how to leverage your own engagement data for better targeting. Instead of chasing prospects who may not be ready to buy, focus on the content your audience truly values. #b2bmarketing #marketingstrategy #intentdata #engagementdata
How intent data leads to B2B marketers getting their signals crossed | MarTech
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💪 Transform your campaigns with Third Door Media’s data-driven solutions. Hear from marketers who’ve seen success! #MarTech #Testimonials https://lnkd.in/e4-3xDx7
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Struggling to standardize marketing data across fragmented channels? Kim Davis reports on Claravine's Data Standards Cloud, which now connects with Snowflake's Data Cloud. This connection aims at giving marketers a single source of truth for all their marketing data, as well as faster data analysis, better DAM integration and fewer errors. Read the full article here: https://lnkd.in/e8_BYsKw #marketingtechnology #marketingoperations #datastandardization
Claravine connects its Data Standards Cloud with Snowflake | MarTech
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Is your marketing tech stack a tangled mess? 🤯 Consolidation or upgrade? 🤔 Eric Holmen's article explores 6 key issues to consider - from cost savings 💰 to future-proofing your strategy. 🚀 Stop wrestling with legacy systems and unlock the power of a modern marketing platform. 💪 https://lnkd.in/eUyMGZ5i Let me know what you think in the comments! #martech #marketingoperations #marketingautomation
6 key issues when deciding to consolidate or upgrade your martech stack | MarTech
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Cold outreach by email and telephone is often conducted by teams of BDRs and SDRs, but new tools and a dash of AI are changing the game. MarTech Editorial Director Mike Pastore spoke to teams conducting cold email outreach about the new tech stacks they're using to identify and touch prospects at target accounts, while staying ahead of spam regulations. Among the companies these teams mentioned: 🔸 Apollo.io 🔸 Clay 🔸 Smartlead 🔸 Instantly.ai 🔸 Crunchbase And more. Read Mike's article in its entirety at the link below 👇 https://lnkd.in/gsNG_VTp #Coldemail #coldoutreach #emailmarketing #dataenrichment #email #marketing
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Boosting customer experience with website redesign: Best of the MarTechBot: https://lnkd.in/eiz8qDtd
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Ready to elevate your marketing skills? 🚀 Subscribe to MarTech's free newsletter and gain access to exclusive content, expert advice, the latest in AI technology, and more: https://lnkd.in/eTbWygZA #MarTech #MarketingInnovation
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