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🎯 With a user base exceeding 3.5 million monthly users in the UK, Ireland, and the Netherlands, LiveScore’s new Audience Data Platform, ‘OnTarget’, provides advertisers with unparalleled access to high-value football fans and their consumer habits. 📈 LiveScore research has shown there to be strong trait differentials between modern football fans. By leveraging data from its extensive user base, OnTarget has built hundreds of unique audience cohorts based on user interests, behaviours, purchase intent, lifestyles, demographics, personas, and more. 🙋♂️ OnTarget combines advanced targeting with research-driven campaign insights. Advertisers can engage users with live, one-question surveys or conduct comprehensive brand lift studies, carried out in-house. These insights enable campaign optimisation by understanding the connection between user engagement and brand messaging. 🏆 OnTarget is also fuelled by LiveScore’s in-depth, long-form audience research, which has not only been providing a deeper level of insights on top of contextual segments but has been instrumental in revealing football fan consumption habits and behaviours around the biggest international tournaments. Interested in learning more about OnTarget? Click the link below 👇https://lnkd.in/ec6dzABw #LiveScore #SportsBiz #DigitalAdvertising #DigitalMedia #BrandInsights

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