It was great to spend the last couple of weeks on publisher visits with Sam Guest and Alexandra Terizakis. Helping three of our GNI Digital Revenue Launchpad 2024 CEE participants set ambitious North Star goals while also spending time getting to know them was incredibly rewarding, as was visiting some amazing cities for the first time. Looking forward to seeing where these goals take them in the next phase of the programme!
Joe Miller’s Post
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As we approach the business end of the football season, clubs across the world are fighting out on the pitch for titles, promotion and safety. But off the pitch could they be doing better? As fanbases grow, and decentralise from a club’s local area, innovative methods of engagement are needed to ensure long term relationships are built with new supporters. Check out my latest article for FT Strategies on how football clubs need to adapt their approach to reaching, engaging and collecting data from fans if they're going to implement engagement strategies that are as clinical as Halaand, as exciting as Henry and as complete as Messi. #FanEngagement #DigitalTransformation #SportsMarketing #ContentCreation #Football #Sports
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Missed FT Strategies' webinar last week with ITN CEO Rachel Corp FRSA and FT CCO Jon Slade? Check out my collated highlights and register watch the discussion on demand now!
Rethinking Legacy Media
ftstrategies.com
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I’m happy to share that I’m starting a new position as Associate Consultant at FT Strategies!
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