JK Design’s Post

Family businesses are an economic powerhouse—and as that power passes to younger successors, B2B brands need to adapt. Learn 5 ways to cultivate strong connections with next-gen leaders at the link in the comments. #FamilyBusiness #Succession #B2Bbranding #BrandingTips

Meet Katie DeGennaro, JK's copy ACD extraordinaire! She's not only a whiz with words, but also a talented brand-builder with a knack for getting to the heart of our clients' stories. She has a seemingly magical ability to excel at every challenge she takes on—with creative ideas and a strategic mindset. Thanks for being an important part of our team, Katie! #EmployeeSpotlight #EmployeeAppreciation #Talent

Wishing you a happy, safe, and sunny Fourth of July! How are you spending your long weekend? #July4th #4thofJuly

For today’s CMOs—especially new ones—the pressure to deliver fast results is powerful. How can you deliver quick wins at a time when expectations are higher than ever? Check out our blog to find out! https://ow.ly/P9T050SthwP #Marketing #B2Bmarketing #CMOs #MarketingROI

Sunday, June 30, is #SocialMediaDay! Get ready by checking out the tools our resident social experts use to plan, create, manage, and optimize social media for JK and our clients. What’s your go-to? Share in the comments below! 📊 Rival IQ is a social media analytics and competitive intelligence platform that provides performance insights for brands and their competitors across social channels. We use it to monitor metrics, benchmark against industry peers, and identify opportunities for growth and optimization. We love that it saves time while providing insightful data and comprehensive reporting at a glance. 🗂️ Hootsuite is a social media management tool that not only allows us to manage multiple accounts across all of our social clients and schedule posts, but also provides recommendations to maximize performance and a comprehensive dashboard to monitor performance. We love using Hootsuite because it brings everything we need for social into one platform, saving us time and simplifying our workflow. 📌 Plot is a creative management platform for social media teams. It provides features including current trending content, a task tracker, content calendar, and our favorite part—the creative juicebox. We love to use Plot to store and share inspiration in a visual way. 📓 Google Docs is a web-based word processor. It’s a collaborative space to write, edit, and share ideas or feedback quickly and efficiently, both internally and with our clients. They've added a lot of features over the years that help us keep things organized, searchable, and easy to use. And we love that it keeps track of old versions so we can always go back to something if we need it. 🎨 Adobe is a suite of programs that offers convenience and a range of capabilities. Illustrator, Photoshop, and XD all have their own strengths that can be used together to bring any vision to life. We love that Adobe does such a great job of optimizing their programs to work seamlessly with each other and offering a ton of features to help streamline our workflow. #ContentPlanning #SocialMedia #SocialMediaDay2024 #SocialMediaMarketing #ContentManagement Sarah Freid, Hannah DuPont, Chloe O., Katie DeGennaro, Jordan Boudreau

Your ESG, CSR, DEI, and sustainability efforts are important to both your customers and employees. We have three effective—and very doable—ways to communicate them to both groups. Learn more by visiting our blog, linked in the comments! #ESG #CSR #DEI #CorporateResponsibility #Sustainability #Messaging

In honor of #PrideMonth, we’d like to share three local nonprofits that are doing important and impactful work in the communities where JKers live and work. Keep reading to learn more!  🏳️🌈 Hope Rises Up is on a mission to amplify the voices that remind us “that our strength as a nation is dependent upon diversity, inclusivity, and expanding equality.” → hoperisesup.org  🏳️🌈 The Pride Center Of New Jersey offers social and support groups, youth programming, health and educational resources, community partnerships, and events within a “community of acceptance.” → pridecenter.org  🏳️🌈 Jersey Pride’s annual parade, rally, and festival is all about celebration, education and resources, and coming together as an inclusive community. → jerseypride.org #Pride #InclusiveWorkplace

As family-owned businesses pass the torch to the next generation, you have a great opportunity to win their loyalty—but that requires adapting your brand. Our blog has practical tips for staying relevant and appealing to these up-and-coming leaders: https://ow.ly/JMMs50Sk6Xf #FamilyBusiness #Succession #B2Bbranding #BrandingTips

Today's reality: Lots of companies struggle with overstating or understating their sustainability efforts. We have a few tips for pinpointing the sweet spot. Read them at the link in the comments.