Jessica Lunk’s Post

Design like a pro, even if you're not! 🎨 Benchmark Email's exciting new integration with Canva allows marketers of all skill levels to create stunning emails effortlessly. ✨ And the best part? Both tools are free to start using! Discover more: Learn More: https://lnkd.in/gWws8Skz #EmailDesign #EmailMarketing

Design like a pro, even if you’re not! Benchmark Email���s powerful new integration with Canva empowers busy marketers of all skill levels to craft beautiful emails that get results. Best of all? Both tools are free to get started! Learn more: https://lnkd.in/gPWkVs94 #emaildesign #emailmarketing

Unlock the Secrets of Accessible Email Design! 📧 Join me on February 14, 2024, for a hands-on, virtual workshop: 'The Art of Designing Accessible Emails'. Learn to create inclusive, engaging email content without leaving anyone behind. Whether you're concerned about brand reputation or committed to inclusive communication, this workshop is for you! What to Expect: 👥 Segmenting Your Audience: Understand diverse preferences, from plain text to visually appealing emails. ✍️ Enhancing Links & Writing Alt Text: Master alt text and link-building skills. 🎨 Designing Your Emails: Dive into accessible design with structured content and intentional choices. Time: 2:30 PM - 4:30 PM ET Date: February 14, 2024 Reserve your spot now! Click here: https://bit.ly/3tZHbVB I hope to see you there! I.D. The caption summarizes what is included in the graphic. . . . . #AccessibleEmails #InclusiveDesign #DigitalAccessibility #BusinessTransformation #EmailMarketingTips #EmailMarketing #EmailSuccess #EmailDesign

📧🚀 Elevate Your Email Template Game 🚀📧 In the digital age, email remains a powerful tool for engagement and communication. Your email templates are your digital first impression, and they matter more than you might think. 💡 Creativity Matters: Striking visuals and clean design leave a lasting impact. Make your emails stand out with creative templates. 🌐 Global Reach: Email knows no borders. Craft templates that resonate with diverse audiences across the globe. 📈 Data-Driven Design: Analyze user behavior to refine your templates for maximum impact. Data is your secret weapon. 🤝 Collaboration is Key: Successful email campaigns require a team effort. Collaborate with designers, writers, and marketers for stellar results. 🛠️ Continuous Improvement: The email landscape evolves. Stay updated and keep refining your templates. Remember, your email templates are more than just visuals; they're an essential part of your brand's communication strategy. Invest in them wisely, and watch your engagement soar. 🚀✉️ #EmailMarketing #EmailDesign #DigitalCommunication #MarketingStrategy

Lovely marketing people, I see you. And I’ve got something you'll love 𝗺𝗼𝗿𝗲 than a tropical vacation. Pulling together effective email campaigns and series is a LOT of work. It’s really not given enough credit. If you use custom templates, you’re likely ping-ponging between clients, designers, copywriters, and developers. If you use MailChimp, Klaviyo, ConstantContact, etc. you’re likely also reusing the same templates ad nauseam. It’s an endless loop. So. Much. Same-ness. But imagine this: Modular email templates. Think Lego blocks but for your email strategy. A toolkit of design elements you mix and match to stay fresh. It means — Less time wrestling with assets. More time perfecting your campaign’s punch. Modular templates work whether you’re coding your own or using an ESP. Modular email templates → put an end to eleventh-hour chaos → are a support system you can rely on → ensure fresh, effortless, impactful emails Most importantly, they empower you to show up for your audience with your best foot forward. Each and every time. Curious? Excited? Let’s chat. ⬢ 💎 Need a design pro? DM me for a free 20-minute consultation.

Are your emails getting lost in crowded inboxes? It's time to rethink your design strategy! 🌟 A captivating subject line and professional layout can make all the difference in boosting your open and click-through rates. Here’s how to make your emails shine: 🔹 First Impressions Matter: Craft compelling subject lines and clean, professional layouts. 🔹 Readability is Key: Ensure flawless display across all devices with responsive design. 🔹 Visual Appeal Engages: Use high-quality visuals to break up text and enhance understanding. 🔹 Clear Communication Drives Action: Use concise copy and strong CTAs to guide readers. Avoid common design pitfalls and continuously improve with A/B testing. With the right approach, your emails can stand out and convert like never before! #EmailMarketing #DigitalMarketing #DesignTips #MarketingStrategy #CustomerEngagement #tcgllc

"Craft Stunning Email Templates with Canva and Integrate Seamlessly with Mailchimp!" In this gig, I offer expert email template design services using the power of Canva, coupled with seamless integration with Mailchimp. Here's what you can expect: Customized Canva Designs: Mailchimp Campaign HTML DEIGN Mobile-Optimized Designs: Engaging Visuals: Clear Call-to-Actions (CTAs): Integration with Mailchimp: Revision Rounds: From newsletters to promotional campaigns, I'm here to help you make a lasting impression with professionally designed email templates. Let's collaborate to create templates that not only look amazing, but also drive results! #emailmarketing #emailcampaigns #mailchimp #template design

Switch up your email style with these frameworks. Here are some of the pros and cons of using each design framework. F Pattern Layout Pros: 1️⃣ Helps readers quickly scan the email 2️⃣ Good choice for newsletters or company updates Cons: 1️⃣ May not be as visually interesting as other design frameworks 2️⃣ Can be difficult to make the email stand out from others Z Pattern Layout Pros: 1️⃣ Provides a clear hierarchy of information 2️⃣ Works well for emails that sell a specific product or service Cons: 1️⃣ May not work as well for emails with a lot of text 2️⃣ More challenging to design and layout than other frameworks Visual Hierarchy Layout Pros: 1️⃣ Draws attention to the most important elements of the email 2️⃣ Works well for emails with a lot of product images or infographics Cons: 1️⃣ May not work as well for emails with a lot of text 2️⃣ Can be more challenging to design than other frameworks Which one are you going to try to use next? - - - - - - - - - - - ⁠ 🤑 I'm looking to speak with any coaches, content creators and solopreneurs looking to make more revenue for their business using email marketing.⁠ ⁠ 😜 If this is of interest to you, please drop me a DM with the word “CLIENTS”.⁠ ⁠ 🗓️ I have space for a few calls this week + next and would love to chat.⁠ ⁠ ⁠ #content #emailmarketing #email #business #communication #money

We always get asked, "How do you "yassify" your email campaigns?!" It's time to turn up the heat and yassify your email game with Klaviyo. Get ready to upgrade your campaigns and snatch up that click rate like never before! Step 1: Determine what you're doing First things first, let's figure things out. What do you want to say, for your audience to do? It's always better to have a direction you'd like to take the email first and map it out on a piece of paper. Once you've figured out what you're doing, let's figure out how you're going to do it. Step 2: Adobe XD or Figma Now it's time to begin adding the components (images) you'd like in the email to the design platform. Arrange the structure of the images in relation to importance. The more important thing is to increase the email's contents. Step 3: Design Inspiration Once you have all the copy and images in the platform, we have to figure out the look. Starting, the best way is to orient what was done, what is currently present, and what is the future direction. What was done, is what your current email designs look like. Currently present is every brand visibility, i.e., your website, social media, and physical brand materials. Finally, future direction - the fun part - where do you want to take your brand. Here are some resources where you can source inspo for your campaigns from other brands you love : deals.town, milled.com, Behance. Step 4: Finalize Now it's time to serve some serious looks with visuals that'll leave your subscribers in awe. Step 5: Make Sure You're Serving Looks on Mobile Too Before you hit send, make sure your email looks appropriate for different device displays (on mobile as it does on desktop). Step 6: Analyze, Slay, Repeat Once your email is out in the world, it's time to see how it's performing. Dive into Klaviyo's analytics and track those open rates, click-through rates, and conversions. Then, use that data to fine-tune your next email masterpiece and keep crushin' it. #emailmarketing #email #emaildesign #emailoptimization #emailexpert #klaviyo