Co-Founder & Rainmaker of Mid-Day Squares. || Forbes 30 Under 30 || EY Entrepreneur Of The Year Finalist 2024 ||
Six Years Ago Today: I Made A Life Changing Decision... I was at a crossroad in my life. Having just closed my previous business, I was ready to give up on entrepreneurship. I was about to apply for a job at Snapchat at the time... But then my brother-in-law and sister asked me a question that would change everything: "Do you want to join us as the third founder of Mid-day Squares and help build the next biggest chocolate snacking company?" I thought they were out of their minds. I told them "The world doesn't need another chocolate bar." But their unwavering belief and dedication to this vision made me reconsider. In my mind, I was thinking: Maybe, just maybe, I should join them. I decided to take the leap, and it turned out to be one of the greatest decisions of my life. Over the past six years, we've achieved what I never thought possible: - Selling 40 million chocolate bars. - Partnering with some of the best retailers in the world. That I shop at weekly. - Owning and building our own chocolate factory that can produce 90,000 bars per day. And many more amazing milestones. From that fateful day to now, the journey has been nothing short of incredible. And the best part, we've done nothing... We're just getting started. The moral of the story: You're always one decision away from changing your life... You never know what or where it is, but you should always try (have an open mind). LFG Mid-Day Squares #entrepreneurship #founder #cpg #retail #grocery #foodandbeverage #career #chocolate
🍫✨ Six years ago, a crossroads met, where dreams could fade or soar, A leap of faith, a gamble high, a chocolate vision bore. With bars in millions, milestones grand, and factories of might, One decision's power clear, it turned dark days to light. Your journey with Mid-day Squares is truly inspiring! Have you experienced any pivotal moments that solidified your belief in your decision? I'd love to hear more about your adventure! 🚀🍫
Six year overnight success!
I disagree, what changed your life are thousands of decisions you take every year, everyday. Your everyday decisions to hustle as hard as you can. Mainly all the decisions you took for the last 6 years. You would be successful no matter what.
You're right, we didn't need another chocolate bar, we needed something different. Something that changes the game and makes bigger players take notice!
It's always so inspiring to read stories of successful supportive co-founders working together like this toward a common goal. It's more rare than people realize.
Not many people dare to try, so being brave is not for everyone 😘😘 you should always try ❣️
And we're glad you didn't give up on your dream. TIME magazine once did a review of the greatest leaders throughout all of history and found one trait, in particular, more common than any other... PERSISTENCE. They never, ever gave up. Even if it required a pivot, they figure out a way, and kept moving forward. Great testament to you, Jake Karls, and the leadership exuded inside your entrepreneurial journey!
6 years is not a long time and look at your life now! That's wild.
Have you read the book One Decision Away, by Amanda Wilson-Ciocci and friends? Each author tells the story of the one decision that changed their life. It's a beautiful compilation.
Marketing Executive
3wHow bout AM-DAY SQUARES!