Hollei Anne Hayes’ Post

🤔 What if I told you there's a secret weapon that can help your stunning designs translate into a cohesive and powerful product collection? As the 4th of July holiday approaches I thought it'd be the perfect time to share my newest art collection Cozy Americana! I created this collection by starting with a style guide. What's a product style guide you might ask and why would I need it? Product style guides not only help efficiency with product development but they also create a strong impactful cohesive product line that catches the eye of big box retailers like Target, TJMaxx and more!   ⭐ Here's why having a product style guide is your best approach to creating a sellable product collection: ✅ Reason #1: Cohesiveness is King (or Queen!) ✅ Reason #2: Consistency is Key (to Customer Confidence!) ✅ Reason #3: Efficiency is Your New BFF (Goodbye, Design Chaos!) ⭐ Check out my most recent blog post to learn more on the 3 Reasons Why a Product Style Guide is Your Secret Weapon for A Collection That Sells. https://lnkd.in/eEEiimwm ⭐ Do you use a product style guide? Share your experiences and tips in the comments below! P.S. Looking for even more design inspiration and tips? Sign up for our email newsletter to receive exclusive content straight to your inbox! #styleguide #productdesign #surfacedesign #artlicensing

Trend Spotlight 🔦 Grandma’s Vintage Geese 🪿 Who remembers their parents geese decor in the kitchen?! 🙋🏼♀️ I’ve been seeing the resurgence of these geese lately! So cute and charming the perfect evolution of grandma core and cottage core. Adding unexpected charm to homeward, textiles and more. I decided to use this trend to create baby apparel and baby shower themed gift items. Learn more about why I’m loving this trend on my blog ☺️ https://lnkd.in/ebqUeQdb #trendforecasting #surfacedesign #surfacepattern #artforlicensing #babyapparel #babygiftbag

The holidays are just around the corner, and here at Hollei Anne Design Co., we're feeling inspired by a trend that's both cozy and captivating: Quilted Christmas! Classic Christmas gets a cozy makeover! ❄️ Imagine snowflakes, poinsettias, and gingerbread houses reimagined with a charming patchwork twist. This trend, inspired by the "reuse and repair" movement loved by Gen Z (according to Pinterest and Trendbible!), adds warmth, nostalgia, and a touch of whimsy to your holiday products. ✨ Why We Love the Quilted Christmas Trend: • Fresh Take on Tradition: This trend gives a fresh twist to classic Christmas imagery, making your designs stand out from the crowd. • Warm & Inviting: Quilts evoke a sense of comfort and togetherness, perfect for capturing the spirit of the season. • Versatility Abounds: Apply the quilted aesthetic to homeware, stationery, gifts, and even textiles for a cohesive and irresistible holiday collection. Looking for more Quilted Christmas inspiration? Head over to our website https://lnkd.in/eB8DHfum for a peek at some examples and see how you can incorporate this trend into your designs! #artlicensing #surfacedesigner #surfacepattern #productdesign

Best way to showcase your art ✨Mockups✨ It’s so easy to create mockups when you have a collection of art in the same hand, style and theme. I love creating artwork in collections here’s why: • Art Directors are already designing product collections for store sets so why not get ahead and create something curated and easy for them to implement with their products • Creating with a collection in mind keeps your hand, textures and color palette cohesive so all art can live together • When you think in a collection mindset rather than individual art you create more variety in subjects, statement pieces, typography and patterns which are needed when thinking about different product placements It’s easy to build out mockups when you’ve already designed artwork with a collection mindset. Try this next time you sit down to sketch new artwork for your portfolio or clients! ✏️ And if you're an art director looking for a collection of art, you're in the right place. Visit https://lnkd.in/eaDKz_tS to see how you can work with us! #surfacedesigner #artlicensing

So excited, the news is out! I've had the amazing opportunity and honor to work with WeVeel on the product designs for Netflix! I'm so grateful that the WeVeel team brought me on to help illustrate and design products for an amazing brand to some of my favorite shows. Truly a dream project to work on. Can't wait to share more!

Excited to share the recent artwork I created for Elum Designs, Inc.! Thank you to the team at Elum Designs for providing me this amazing opportunity and to have my illustrations at Homegoods!

So exciting to see my artwork featured on People.com! Grateful for the opportunity to work on The Influencer Initiative with WeVeel Toys & Stationery

I am eager to share the recent product I helped develop to support WeVeel Toys & Stationery’s new product line The Influencer Initiative which launched November 1st. I am so proud to have illustrated and designed products that inspire learning through self-confidence, inclusivity, and positivity. Visit my portfolio to learn more! https://lnkd.in/eMdrfq-M