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Nike’s ad for the U.S. Olympic gymnastics team 🇺🇸

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Don Smyle

Marketing Manager @ Town of Mooresville NC | Driving Growth & Engagement | NASCAR Media Group | Smyle Marketing Group

1w

I usually feel pretty inspired by the NIKE Ads. Gotta say this one leaves me uninspired. I watched the Olympic trials, and the emotion, electricity and drama was amazing. If you are going to use the tag line "Don't let the sparkles fool you" perhaps an image of the raw emotion, explosive performance or unified group photo at the end would have been more appropriate to convey why the sparkles shouldn't fool you? Again, all this is subjective, but this is my feeling as a marketing professional.

What are sparkles supposed to trick you into thinking?

Nike's ads tend to be really provocative and capture the essence of the sporting moment. But..... the real question (for all, for Nike): Are these amazingly poignant tags created by .... Staff who are Remote? Staff who are Hybrid? Staff who are 100% in office.

The ad was read. It was thought provoking. What is in her line of vision? It will be remembered. These are just several of the goals of advertising.

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Leesa Grier PhD

Lecturer College of Medicine and Dentistry; Team Sport Talent Program consultant: Design, delivery and management for large scale coaching and athlete skill acquisition programs

1w

subtle and menacing I love it.

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MetaPunky Club

Digital Store, Creative Studio - Inclusion, sports & cultures. Alphabetical & Literary Creations.

1w

Front Office Sports / Nike #HumanValues

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LFGooo Ladies…. Take home the GOLD!

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Clay Elliott, CFP®, AWMA®

Comprehensive Wealth Management & Financial Planning for Plant Workers, Business Owners, & High Net Worth Individuals

1w

🇺🇸

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★彡Ana Garnica

Independent Contractor to cover fluctuating workloads and seasonal demands: Corporate Events | Marketing | Administration.

1w

#usa, #team

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