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What is the most important metric for RevOps? ✨ Adam Edmiston, Associate Director of Revenue Operations & Strategy at Bloomreach, shares about his ideal North Star metric: productivity. ⬆ Here’s how you look at it from a planning perspective: ✅  Look at the historical quota attainment numbers — how much has the rep / account manager achieved on a fully ramped basis? ✅ Identify your methodology, i.e., if you’re planning to increase productivity by 20%, how are you going to achieve it: by hiring more SDRs, or by selling a new product or SKU? ✅ Beyond this, look at the leading indicators: win rates, conversion rates, ASPs, NRR, GRR, etc. and how that will impact productivity. Adam also talks about: 🎯 Effective ways to help teams visualize their contribution 🎯 KPIs to bring multiple functions to collaborate with each other 🎯 3 top skills for a RevOps professional to grow in their career Head over to the link in comments to tune in to the full conversation 💬 #podcast #gotomastersshow #revenueoperations

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