Such a great summary of the latest Veeva Pulse Field Trends report here - thanks Leonie Goddard for sharing the variations across Europe. Shout out to France for increasing their use of content, and to Italy for having the highest % of digital content sharing. Click into the report and you'll also see Novo Nordisk highlighted, with Industry leader and Veeva hero Alejandra Betancourt, sharing how owning the end-to-end content supply chain helped them to unlock business-relevant data, including time to market and cost avoidance.
European HCP access is at 53% according to the latest Veeva Pulse Field Trends Report, but there is wide variation between the top European markets. Watch the video with Veeva Business Consulting’s Leonie Goddard to get the summary and then check out the blog for the full analysis and strategies to expand HCP access: https://lnkd.in/eNbh8bMD