E.L.F. BEAUTY’s Post

It's Amazon Prime Day, for those who celebrate! If you're wondering about the benefits of Amazon Prime and how to make the most of the program, I'm resharing an article I wrote a few months ago on that very topic. 🛒 #primeday

📢 Amazon Wants You to ‘Buy Again’: New feature tested in app encourages repeat purchases in bid for more revenue from existing customers💥 ✅ Amazon is reportedly testing a new feature called "Buy Again" on its app as part of its strategy to boost revenue from its existing customer base. The feature prominently appears on the app's home page and leverages a customer's order history to provide recommendations, primarily in categories like groceries and electronics. Amazon aims to counter slower growth in Prime memberships and reduced user spending by guiding customers toward more frequent purchases and promoting subscription-based ordering through "Subscribe & Save." While the effectiveness and wider availability of this feature remain uncertain, it represents Amazon's ongoing efforts to enhance user engagement and revenue from its loyal customer base. ⬇️ To read more about this update please check out the link in the comments. #amazon #sellercentral #amazonseller #amazonsellers #amazonfba #amazonbusiness #VendorCentral #amazonnews #dailyamazonnews

Prime Day! You know what it is, and you're more than likely an Amazon Prime member who will buy something during the event. From $900k in sales in 2015 to close to $13B from the July 23 event. And now we have Prime Big Deal Days! How much will the event bring in this year? A lot of people think loyalty programs and rewards programs are the same, but you don't have to have a rewards program to have a loyalty program. Prime Day is a great example of how a membership program can create not only extreme customer loyalty, but tremendous incremental sales. Amazon has done a great job of continually expanding the benefits of its Prime membership program year after year. Most members probably couldn't even tell you all of the benefits, but they are willing to pay the price for membership because they trust Amazon to continually evolve the program and provide great value for the membership fee. Vote in the poll below whether or not you took advantage of Prime Big Deal Days! https://lnkd.in/eGVvSczP #Amazon #PrimeDay #BigDeals #Membership #Loyalty

🔥Hot off the press: Amazon Access, the one-stop-shop for customers seeking discounts, flexible payment options, and more. 🏷️ Amazon has always been a catalyst for innovation. Now, they're reimagining affordability. The Prime Access program offers eligible U.S. customers a Prime membership for just $6.99 a month - that's more than 50% off the regular price. 🎁 But it's not just about the discounts. Amazon Access is a testament to the power of customer feedback. It's a solution crafted from the voices of communities across the country, a testament to the company's grassroots approach.🌱 This hub is a treasure trove of features: 1️⃣ Pay with SNAP EBT on Amazon – a service available to 99.7% of U.S. SNAP households. 2️⃣ Amazon Layaway – shop now, pay over time, with no credit check, interest, or fees. 3️⃣ Prime Access – enjoy all the benefits and perks of a Prime membership for a discounted price. 4️⃣ Discounts – save on household essentials and get up to 15% off with Subscribe & Save. 5️⃣ Pay and pickup how you want – shop without a debit or credit card using Amazon Cash. It's not just about making shopping easier, it's about making it accessible to all. 🌎 The Prime Access program is more than just a discounted membership. It's a celebration of savings, with members saving an average of over $1,600 from shipping savings, coupons, and membership discounts alone. It's also a celebration of choice, with options to Subscribe & Save on everyday essentials, exclusive member deals during shopping events, and free delivery with Prime's prescription savings benefit. 💊 This is a game changer for consumers, but also for sellers. As sellers, we need to understand the changing landscape and adapt to these new ways of shopping. Amazon Access is not just a program - it's a revolution in affordability. It's proof that when we listen to our customers, we can build solutions that truly matter. 🚀 #AmazonAccess #PrimeAccess #innovation #ecommerce #salestips

Did you know that Amazon Prime members convert at a whopping 74%, while non-Prime members are at 13%? That's a game-changer! And it's all about customer convenience. Prime is the secret sauce for Amazon's success. So, if you're in the e-commerce game, think about how you can make your customers' lives easier – it could be the key to boosting your conversion rates. #amazonprime #conversionrates #EcommerceSuccess #PrimeMembership #customerexperience #BusinessTips

🛍 Amazon Prime Day 2023: Top 10 Product Categories Purchased Amazon is gearing up for its second #PrimeDay extravaganza of the year, known as Prime Big #Deal Days, from today ‘til tomorrow. Exclusive to #Prime members and spanning 48 hours, the event promises deep discounts across a myriad of categories and is extending its reach to shoppers in 19 countries this time around. Despite the current global #economic challenges, #Amazon’s First Prime Day this year demonstrated resilience in the realm of digital #commerce. This endurance was manifest in rising #consumer expenditure and a preference for volume over higher-priced items. 🏡 #HomeGoods is the Most Purchased Category In the first Prime Day this year, the event moved a staggering 375 million items, offering consumers savings of approximately US$2.5 billion. According to an analysis by Adobe, sales in the #US alone climbed to US$12.7 billion, marking a 6.1% nominal uptick from 2022. Extrapolating from these numbers, global #sales could potentially reach around US$20.5 billion. As far as consumer spending habits go, surveys verified by Numerator revealed shifts in order sizes and overall household spending compared to Prime Day #2022. The mean order size rose to US$54.05, a modest increase of roughly US$2 compared to the prior year. Likewise, #household spending ascended to US$155.67, around US$11 more than the previous year's figures. Interestingly, consumers opted for a greater number of items rather than more costly ones, as evidenced by the lower mean price per item, which settled at US$32.35. 🤔 What to Expect from the Second Prime Day 2023? Moreover, Prime Day serves as a launchpad for small businesses. Amazon has been keen to highlight its role as a facilitator for #SMEs (Small and medium-sized enterprises). Initiatives like "Support Small #Businesses to Win Big" not only endear customers but also generate substantial revenue for these smaller sellers. With tools like #AmazonLive, #AmazonPosts, and #AmazonBrandStores, the company also offers various avenues for SMEs to connect with a broader audience. 💡 Interested in more exciting #news & #insights? Then feel free to visit us: https://lnkd.in/eq7zKpnW

Did you know that Amazon Prime members convert at a whopping 74%, while non-Prime members are at 13%? That's a game-changer! And it's all about customer convenience. Prime is the secret sauce for Amazon's success. So, if you're in the e-commerce game, think about how you can make your customers' lives easier – it could be the key to boosting your conversion rates. #amazonprime #conversionrates #EcommerceSuccess #PrimeMembership #customerexperience #BusinessTips

Sharing info on Amazon Prime Day According to Amazon, the company’s Amazon Prime members managed to save over $1 billion through millions of deals during the two-day holiday launch of Prime Big Deal Days! Throughout its Prime Day event, Amazon gave top priority to personalization for Prime members by offering tailored deals based on their shopping history, preferences, and saved items. Reach out to learn how Co-op can help your #creditunion personalize your member experience. #coopsolutions

Amazon Prime Day, Round 2 👀 Officially called "The Prime Big Deal Days", is returning this year as well. Additional day for all the shoppers to make their purchases, ahead of #BlackFriday and #CyberMonday. Have you explored the phenomenon of Amazon Prime & Membership Loyalty yet? 👉 https://hubs.ly/Q024C2jH0 #AmazonPrimeDay #PrimeDay2 #AmazonPrimeBigDealDays #MembershipLoyalty #CustomerInsights #LoyaltyProgram #CustomerData #TailoredExperiences

Amazon #PrimeDay in October analysis by one of the most knowledgable Amazon experts on LinkedIn is below. If you sell on Amazon you will want to check out this post from Martin Heubel. #amazon #bigdaydeals #housebrands