David Gross’ Post

As the business landscape evolves, large organizations are increasingly recognizing the value of reselling partnerships in serving businesses. Recent years have witnessed significant transformations in these partnerships, facilitating mutual growth and success in a competitive market environment. The advent of digital technologies and e-commerce has propelled reseller partnerships towards online channels, broadening their global presence. Moreover, the collaborative approach now extends beyond mere sales, encompassing areas such as marketing, training, and support services, thereby enhancing customer engagement and loyalty. These shifts have elevated reseller partnerships into a potent business model, fostering symbiotic relationships between large organizations and their business clientele, leading to shared success.

a few examples of why it is worth thinking about marketplace technology in your business

Doubting Building Your Own Marketplace to Fuel Your Sales Strategy? No need to worry—it's a great direction that can unlock significant growth potential. Discover the benefits in the overview below and see what it can bring to your business 🚀 #marketplace #technology #ecommerce #networkeffects

There are three ways to grow sales, online or offline. Only three. However, most companies focus on just one—acquiring customers. By ignoring the other two, they’re missing out on revenue opportunities. So what are the three ways to increase sales? 1- Increase the number of customers. 2- Increase the average order size. 3- Increase the number of repeat purchases. #Business #sales #marketing #ecommerce

Have you ever noticed how successful brands seem to work with a seamless ecosystem, where everyone is in sync and goals are aligned across the board? Vendors have wised up to the enormous value of a ‘partner first’ marketing strategy. Engaging partners on a deeper level works wonders in creating a more collaborative environment where everyone benefits. When vendors take the time to tailor solutions to a partner’s needs precisely, loyalty flourishes. Additionally, partners provide invaluable insights that will shape the future of a brand’s product development, market strategy, and customer engagement. It’s a win-win situation when everyone is invested in mutual growth, learning, and success. #vendor #techvendors #channelpartners #channelecosystem https://ow.ly/RtFx50QmbTG

Digital Selling and Digital Sales Rooms are increasingly important, as buying groups get larger, more dispersed and see more changes of participants through the buying process. But once you are onboard with the idea of DSRs, deciding which platform is best for your immediate and future needs can be a challenge. I've created a requirements template to help you consider which factors to evaluate in your decision. You can access it for free here: https://lnkd.in/ewFQgwkS And I'll keep it updated as I hear how others are evaluating this fast moving category.

I didn't expect that Jaime Colmenares and I would end up going pretty deep into CLV for marketplace businesses. There is a lot of nuance to it that you would not have with a traditional one-sided business. Here's one tidbit that flows from the discussion: it's an area where you absolutely would want to "overspend" on customer acquisition early on. CAC > PAV may be the right thing to do as activity on the platform will increase the baseline propensity to adopt and buy. Every business has this dynamic to some extent (e.g., exerting more influence over your trade partners to expand contribution margin) but it is much more exaggerated with marketplace businesses. https://t.co/os69RcLHNy

How can commerce platforms leverage the digital product passport to create a successful business? We have gathered 6 strategies to consider when integrating the digital product passport 🚀 Read more here: https://lnkd.in/dxN6BK8Y

With the entry barrier lower than ever, the #ecommerce competition’s “absolutely insane.” But you can 𝘁𝗵𝗿𝗶𝘃𝗲 𝗱𝗲𝘀𝗽𝗶𝘁𝗲 𝘁𝗵𝗮𝘁! Dans Rozentāls is in charge of helping our enterprise-level customers scale. His expertise has helped customers scale while the rest of the industry’s struggling. Four things to keep your business growing: 👚 𝗥𝗲𝗴𝘂𝗹𝗮𝗿 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗱𝗿𝗼𝗽𝘀 With every customer, we see that the more you make, the more #revenue is coming in. 📬 𝗖𝗼𝗻𝘀𝘁𝗮𝗻𝘁 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 If you’re not in touch with your customers, somebody else is. 🛍️ 𝗦𝗲𝗮𝘀𝗼𝗻𝗮𝗹 𝗽𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻𝗮𝗹 𝗮𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 Make it exciting for the customer. Give them a reason to come to your store. 📈 𝗙𝗼𝗰𝘂𝘀𝗶𝗻𝗴 𝙤𝙣𝙡𝙮 𝗼𝗻 𝘁𝗵𝗶𝗻𝗴𝘀 𝘁𝗵𝗮𝘁 𝗱𝗿𝗶𝘃𝗲 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 #Outsource as much as possible. Focus on things that actually grow your business. Which one of these your #business is missing right now?

The "Uncut" version of Andrew Jones recent interview with Comms Dealer. My uncut version of Andrew Jones recent interview with Comms Dealer. Only 2.5% of MSPs and Resellers define one of their main specialisms as being Contact Centre providers. For me that's a mind boggling 🤯 considering the fast growing need for SMEs to access Contact Centre / Customer Centre functionality. This is a great time for MSPs and resellers to engage with TelXL Limited, with over 20 years as a Contact Centre and Communications wholesale Vendor in the SME space, our capabilities to create a fit for purpose product for SMEs and enable you to become specialists is unparalleled. 🚀