cyko GmbH’s Post

Your employees are walking, talking content machines It's time to unleash their creativity and boost your brand... ...without hiring a £1500p/h agency. Here's how to get started 👇 UGC-Style: Your Secret Weapon for Budget-Friendly, High-Impact Video * Unleash Employee Talent: Demos, behind-the-scenes, even quirky ideas – your team has the potential. * Build Trust with Realness: People resonate with authenticity, let your employees be your best brand ambassadors. * Get Creative: Variety keeps it interesting! Think tutorials, Q&As, day-in-the-life with a unique twist... * Boost Morale: Collaboration, Involve your team, build excitement, and showcase your company culture.
 But remember...UGC isn't ALWAYS the answer: * Big Projects, Big Impact: Sometimes you need that polished, pro touch for flagship campaigns. Don’t tarnish important events with a low-end look. * Expert Help: Don't DIY complex animation or editing if you lack the skills in-house.
 I’ve got a tried and tested method to get in-house UGC content underway quickly and with minimal effort. Let me know if it’s of interest in the comments and I’ll write it out! 👇

Revive your Instagram game and make a lasting impression! 🚀✨ Discover the art of content resurrection with tips and tricks to breathe new life into your feed. Need a creative boost? Consider hiring the talented team at my creative agency Goela Merah – the experts in social media magic! 🌟📈 Elevate your presence, captivate your audience, and let’s turn your Instagram into a masterpiece together. 💡

I’M A SOCIAL MEDIA MANAGER; 1. I develop social media strategies aligned with brand objectives and target audience. 2. I identify key digital platforms and channels for brand promotion and engagement. 3. I create and curate engaging content tailored for each social media platform. 4. I schedule and publish content across different social media channels. 5. I monitor social media trends and stay updated on industry news. 6. I engage with our brand's audience, responding to comments, messages, and inquiries. 7. I monitor and analyze social media metrics and performance. 8. I conduct competitor analysis to identify opportunities for growth. 9. I manage social media advertising campaigns and budgets. 10. I collaborate with other departments to ensure brand consistency across all communication channels. 11. I stay informed about relevant social media tools and technologies. 12. I implement social media best practices and stay up-to-date with platform algorithms and policies. I’m a social media manager, what’s your superpower?

Wow… this can put you ahead of the game 🤩 Ever feel stuck and uninspired when attempting to write the perfect message on Facebook or in an email? Not only is writing time consuming, but you have to make sure that your message resonates with your audience. Imagine you've spent countless hours crafting messages only to find that your copy isn't converting. Really? ...All that precious time wasted... when could've been used running your business and servicing your clients. ⁣⁣ Hiring professional help is the key difference between businesses that thrive vs. those that survive. There's no wonder why some businesses tend have a more polished and consistent brand image. ⁣⁣ Cons of doing it all yourself: ⁣⁣ ❌ Unclear messaging ❌ Lack engagement ❌ Inconsistent brand identity ❌ Less conversions ⁣⁣ Pros of hiring a professional copywriter: ⁣⁣ ✅ Clarity and Focus ✅ Engaging content ✅ Powerful Brand ✅ Time Optimization ✅ Increased ROI ⁣⁣ So how can you stay one step ahead in the game? ⁣⁣ By leveraging someone else’s skills. ⁣⁣ Instead of banging your head against the wall, trying to "figure everything out on your own"... ⁣⁣ ⁣⁣ Become resourceful and utilize the skills developed from some of the most successful and creative copywriters around the world. ⁣⁣ ⁣⁣ You accelerate your business success when you leverage the skillset of professionals. ⁣⁣ Hope this post inspires someone today! ⁣⁣ 😊

𝐖𝐡𝐨 𝐢𝐬 𝐚 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭 (𝐒𝐌𝐒): - A Social Media Marketing Specialist is a professional who manages and promotes a business or brand on social media platforms. - In simple terms, a Social Media Marketing Specialist helps businesses shine on social media by creating cool content, making smart plans, and connecting with people. - They use creative and strategic approaches to connect with the target audience, increase brand awareness, and achieve marketing goals. - They manage and make the most of your online "shops" on social media. - 𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐬: - ✅Content Creation: Develop interesting and relevant content. - ✅Strategy Development: Plan how to use social media to meet business goals. - ✅Audience Engagement: Interact with people and build a community. - ✅Analytics: Keep track of how well social media efforts are doing. - ✅Ad Campaigns: Create and manage ads on social media. - ✅Brand Representation: Maintain a consistent brand image. Benefits: - ✅Increased Visibility: Make the brand more known. - ✅Audience Connection: Build a strong relationship with customers. - ✅Lead Generation: Find potential customers. - ✅Data-Driven Decisions: Use information to make smart choices. - ✅Competitive Edge: Stay ahead of others by understanding the market. - Job Opportunities: - ✅Social Media Manager: Oversee social media strategy. - ✅Content Creator: Make engaging content. - ✅Digital Marketing Specialist: Work on various digital marketing aspects. - ✅Community Manager: Manage online communities. - ✅Social Media Analyst: Analyze data for insights. - Being an SMS is about being creative, tech-savvy, and a people person. If you love social media, have a knack for storytelling, and want to help businesses thrive online, this might be the perfect job for you! - PS : Interested to build a career in 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭, sign up for our One On One Mentorship training today. Send a DM to my whatsApp : +2348034313770

Don't you just love incentives?   Especially when you can get a big return for minimal effort.   I know that you would love to get some free content for your own business or your client's businesses.   And, as I mentioned last week, you know that we have started a new subscription-based venture that is currently accumulating new clients.   So, my proposal is that if you direct any new potential clients our way and they sign up, I'll have 10 pieces of custom content written for you by our writers.   They can be blog posts, website pages, emails, landing pages, you name it, up to 1,000 words.   Just have your referral drop your name during the discovery call, and we'll take it from there.   Our new thing is called The Design and Copy Company, and here are some details:   - Monthly subscription (can choose just design, just copy, or both) - Can pause or cancel anytime - Unlimited requests (there's a complete list on the website) - One request is fulfilled at a time, with a 2-3 day turnaround - It also includes marketing strategy as a request option   Naturally, a service like this one takes the place of hiring a designer, copywriter, and marketing strategist, which is going to save a ton of money over time.   And the ability to pause when things are slow makes it a no-brainer!   Spread the word, and great content will be coming your way :)   Here's the site: https://lnkd.in/gDDVm65g   Ken    

Potentially an unpopular opinion: The job advert that sparked a debate in the past few days on LinkedIn and triggered many marketing professionals… …although I understand where most of you are coming from (it seems like a lot of responsibilities for one person), working with Ben building his own personal brand (not Gymshark’s Ben’s!!) is a wonderful opportunity and will be a great achievement for someone out there. Someone who sees this as a dream job! We all have different expectations (both from an employer and an employee side) and that’s the beauty of it. You might think this job should require a whole team, while someone else thinks this job is everything they could ever wish for. In an ideal world, everyone finds an employer/employee that is the perfect match for them. ☺️ #gymshark #gymsharkjob #marketing #marketers #marketinggraduate #glasgowmarketing

A huge role it certainly is...personally, I think this role ad indicates the current issue within social media. We have an everything-for-nothing attitude to social media and digital in the UK that discredits the impact of creativity. Brands' and individuals' presence on social has the potential to be the single most impactful and recurring promotional/marketing investment they make. And the demand for brands to have their social curated and managed continues to grow at a rapid rate. But just because it's social media and not billboards, doesn't mean it's easy... In fact, it NEVER stops, so it's arguably harder. One role for a challenge this size shouldn't really encompass these 5 differing skill sets. This role (like many social media roles I see) is going to require its social media person they be: A photographer A videographer A producer / editor (likely to V high standard) A brand strategist A data analyst + Operations/customer service Don't get me wrong, some of those skills 100% go together to form a cohesive digital marketing role. But I think (in the UK especially) we need to get real. Even in an AGENCY, those skills are split between roles, or at the very least are achieved within teams. Don't try to cram all your marketing under one umbrella to spend the absolute minimum, yet expect an impressive impact and ROI. I believe this role will require an extended creative team at their disposal, certainly an assistant to some degree, or an agency that can cover all the bases. We need to start seeing and crediting social media investment the same way we see advertising investment, and in the UK we need to start embracing advertising investment full stop 😂

Branding is : 1-creative Or 2-logical 🧐💭