Compound Content Studio’s Post

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View profile for Tommy Clark, graphic

CEO @ Compound; Building a social media agency for B2B companies; Founder, Social Files

Honestly? I’m shocked by how many big companies fumble hard on social media. Especially in tech. One example of a large B2B company that bucks the trend and does a GREAT job in its social strategy is HubSpot. → They post social-native content on LinkedIn & X (not just posts plastered with links) → They lean into humor, memes, & trends tastefully (and get strong engagement bc of it) → They have a distinct brand voice in their social content Great example to look to as a B2B founder or marketer (shoutout Chi Thukral and team 🙂) PS: If you want to grow your B2B company on social… follow me here on LinkedIn. #b2bsaas #socialstrategy #b2bmarketing

Bryna Corcoran

Director of Global Brand Social Media @Hubspot — ex Lyft, Stitch Fix, Dolby, Accenture

3mo

Yessss! thank you for the shout out for the HubSpot team cc: Reece Callaway Erin McCool Emily Kearns Amy Marino Sunil Desai Chi Thukral

Austin Coker

Maximizing ROI for Ecommerce Brands Using a Revenue-Focused SEO and Content Strategy | DM for Free Organic Traffic Consultation

3mo

HubSpot's the blueprint for doing social the right way.

Jengira Begue

Making tech content LESS boring 🔥

3mo

It’s so boring when the only content is “COME TO OUR WEBSITE” yaaaawn!

Kalee Williams

Social Media @ Atlassian | Social Creative Strategy | Social Storytelling | Influencer & Creator Partnerships | Integrated Marketing | Customer Obsessed

3mo

I couldn’t agree more! The Hubspot team is killing it. 🙌✨🎉

👉Christoph Bogatzki

Research-based business growth | 7 Figure Businesses - Proven Strategies and Scientific Insights

3mo

And yet they still have a small Following/Engagement. I was also surprised when I followed them. But that's also the beauty of LinkedIn. Everything is a little more Personal

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Dawood Iqbal

Top-Rated Branding & UI Designer on Upwork I Helping CEOs & Founders To Attract & Qualify Leads with High-Converting Designs | 400+ Satisfied Clients

3mo

What specific types of social-native content does Hub Spot excel in creating?

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