Driving Employee-Centric Change in PMIs and (digital/AI) transformations across the building materials industry
Making the right technology investments is key to e-commerce success in the GenAI era. BCG X and Boston Consulting Group (BCG)'s latest article, 'The Pragmatist's Guide to E-Commerce,' highlights the importance of strategic build-or-buy decisions, uncovering how to leverage external providers and custom solutions effectively: https://on.bcg.com/45nRkcZ #BCGatCannesLions #ECommerce #Ecommerce #GenAI #CustomerExperience
