Reports have found that Black influencers are often not only paid less than white influencers but also not as likely to receive gifts from brands. In December 2021, influencer education platform The Influencer League and PR agency MSL US released a study that found that Black creators, on average, made 35% less than white creators. LaToya Shambo, founder and CEO of influencer agency Black Girl Digital said, “The beauty of the influencer marketing space is the power of intersectionality and being able to work with multiple creators of multiple backgrounds and ethnicities and races and genders,” she said. “And that’s what a brand should be thinking of is like, ‘Wow, I can really have my brand be infused with so much culture, so much community…versus ‘I need to drive a sale.’” Bright said she’s working to educate Black creators on setting rates, negotiating, and reading contracts via The Influencer League. In one instance, she said, a creator in the program was able to secure a brand deal worth $6,000 more than she had in the past. What do you feel about this? What more can be done about this. Let us know below 👇🏾 #blackcreatives #blackcreators #blackinfluencers #blackinfluencer #blackinmedia #tuesdaythoughts
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“It’s coming home, it’s coming, football’s coming home” 🎵 🏴 ⚽️ You got this boys 🙏🏿🌟 #england #euros #3lionsonashirt
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With the Euro finals taking place this Sunday, let's hope for a game that showcases the best of the sport. Last year, when England unfortunately exited the competition, a significant racial backlash was directed at Black players. Thankfully, the nation united to support these young athletes. Simone Pound, Head of Equality at The FA, addressed the measures being taken to combat racism in football at last year's Leadership Conference. Don’t miss out on this years thought provoking workshops at the Leadership Conference taking place on September 13th. Tickets are already selling fast! 😀 🔗 https://lnkd.in/etNmhbsB #leadershipconference2024 #careersfest2024 #bypnetwork
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What does career advancement look for you? Tell us in the comments below 👇🏾 Why not get creative and send us a video and tag us. If we repost you, you’ll get the chance to get VIP Access to this years Leadership Conference and Careers Fest double header! Expect global companies coming under one roof with plenty of opportunities to have one on one with HR managers, learn from industry experts and generally level up your career! Tickets are already selling fast! 😀 🔗 https://lnkd.in/etNmhbsB #leadershipconference2024 #careersfest2024 #bypnetwork
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What does career advancement look for you? Tell us in the comments below 👇🏾 Why not get creative and send us a video and tag us. If we repost you, you’ll get the chance to get VIP Access to this years Leadership Conference and Careers Fest double header! Expect global companies coming under one roof with plenty of opportunities to have one on one with HR managers, learn from industry experts and generally level up your career! Tickets are already selling fast! 😀 🔗 https://lnkd.in/etNmhbsB #leadershipconference2024 #careersfest2024 #bypnetwork
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Become a sponsor of this years double header event taking place on September 13th! The BYP Careers Fest and Leadership Conference!!!! This must-attend event will bring together 20+ leading companies, 10+ workshop sessions, an auditorium dedicated to the leadership conference, 20+ speakers and many more. We will see hundreds of attendees join us online and in person and this is your opportunity to get YOUR business in front of the future generation of leaders! Contact us today if you’re interested! Grab your tickets here 🔗 https://lnkd.in/etNmhbsB
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Become a sponsor of this years double header event taking place on September 13th! The BYP Careers Fest and Leadership Conference!!!! This must-attend event will bring together 20+ leading companies, 10+ workshop sessions, an auditorium dedicated to the leadership conference, 20+ speakers and many more. We will see hundreds of attendees join us online and in person and this is your opportunity to get YOUR business in front of the future generation of leaders! Contact us today if you’re interested! Grab your tickets here 🔗 https://lnkd.in/etNmhbsB
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Shannon Sharpe is calling the shots now. 🙌🏾⭐️ The former NFL player, who is now a commentator and media personality, has found greater security by turning his full attention towards his own media company, Shay Shay Media, and through podcasts such as “Club Shay Shay” and “Nightcap” featuring former NFL wide receiver Chad Johnson. Notably, the Katt Williams interview with “Club Shay Shay” on Jan. 3, 2024, became the most-watched interview in YouTube history, with more than 68 million views. ‘The thing that you have to understand is you have to be willing to accept disappointment the same as you accept prosperity.’ So, although I was hurt, I knew the old saying, ‘Sunshine follows rain.'” Looking back, Sharpe’s departure turned out to be advantageous for him. He emphasizes that he can’t be fired from his current media roles because he holds ownership and prioritizes partnerships over just earning a paycheck. “It hurt me to lose because I had put so much into that job, and so now I look at it, I say, now I’m no longer talent,” Sharpe added. “You can’t fire me from Shay Shay Media cause I own it. You can’t fire me from ‘Nightcap.’ You can’t fire me from ‘Club Shay Shay’ ’cause I own it. So that’s the way I look at my business now. You’re going to be my partner. You’re no longer just going to cut me a check to do something, we’re in partnership.” Word 🙌🏾 Articles extracts via Yahoo* #ownership #triumphoveradversity #successmindset #shannonsharpe #clubshayshay
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Expert for Womens & Men’s Luxury RTW, Accessories Switzerland / My mission is that I love people and I like to inspire and make people feel good about themselves.
3wThe power of negotiation is vital as a content creator. It’s important to know your worth. It seems like to many influencers are willing to settle for less to get any type of exposure. As an entrepreneur it’s my job to know what my competitors are earning just like any other job. As soon as Black content creators start taking themselves more seriously then so will the brands.