We've said it once and we'll say it again: Cleanser, Moisturizer, SPF. Those are the only products you'll ever see us recommend for someone under the age of 13. Thanks for including our POV in this Bloomberg piece, Jeannette Neumann. 👏 https://lnkd.in/e6CsTP6x
Elissa S.
3mo
It's so important for brands to educate this new generation of cosmetics consumers about this! The Gen Alpha groupies "collect" products like they are status symbols, and it's the responsibility of the brands to mark them aware of what's appropriate and what's not. Good on ya, Bubble! 💪🏻
Adrian Aghaie
3mo
Sounds like a perfect category/demographic to design for…branding/industrial design aimed at tweens and young teens with products that best fit their needs. The bottles of products containing retinol look too nice to pass up!
Nicole Schwarzer
3mo
Ethel Klein thought you might enjoy this article
Mari Z.
3mo
love this take and the approach!
Sue Borders
2mo
Well done BUBBLE!
Creating beauty and lifestyle content that makes your audience stop, stay, engage, & buy. | Founder of Wordwoman Creative | Copywriter | Content Strategist | Podcaster @The GenX Experience available on Spotify & Apple
3moLet’s hope this also empowers parents to say no. Love that brands are stepping up the education, but it isn’t only their responsibility to ensure kids aren’t using products they don’t need or shouldn’t be using.