Betches Media’s Post

ICYMI: Betches Media is headed to Cannes Lions! If you're going, make sure to head to the Spotify Beach Daytime Stage where U Up?'s Jordana Abraham and Jared Freid will be featured! We hope to see you there!

Calling all reality TV lovers! Introducing Betches Reality TV Textbook - our one-stop shop uncovering how reality TV has been responsible for breaking up A-listers, influencing influencer culture and driving the economy. Plus, the content franchise features a letter from our Founding Mother of Reality TV, Paris Hilton and so much more. Reality TV is a cultural phenomenon and we’re here to recognize its influence and impact on society and how it continues to reshape the course of history. Check it out here: https://lnkd.in/eUnvzZHP

It’s April 1 and Betches Always On Instagram account is looking a little different today - but this partnership is no joke! Check out this first-ever Always On x Hulu takeover over the next two days for a dose of humorous takes on pop culture and entertainment - all presented by Hulu. The goal of this partnership is to drive awareness for their newest reality franchise: Vanderpump Villa so make sure to tune into Vanderpump Villa streaming now on Hulu. Thank you to the whole Publicis, Hulu and Vanderpump Villa teams for trusting us in this new format!  https://lnkd.in/eeYcwAyq

ICYMI: Betches Media was featured in the The Washington Post announcing our new signature political discussion podcast, American Fever Dream. Betches tapped TikTok creator Vitus "V" Spehar to host the new show. American Fever Dream will be co-hosted by Amanda Duberman, a seasoned host and journalist and the long-time force behind the Betches News. https://lnkd.in/eEevhhZ3

🏆 Exciting News: Betches' fan-favorite U Up? podcast wins the Adweek Audio Award for Best Live Podcast Event! 🏆 We are thrilled to share that our hit podcast U Up? has been honored with a prestigious ADWEEK Audio Award in the Live Podcast Event category.  🎉  This recognition honors our team's dedication, hard work, and unwavering commitment to continually setting the bar high with the U Up? Live Tours and consistently providing our audience with unforgettable experiences.

ICYMI: Thanks Variety for having Betches Media stop by Variety Studios during Advertising Week!

We’re thrilled to share the exciting news that after nearly 13 years as an independent company, Betches Media is proud to announce we’ve been acquired and will be joining LBG Media plc! LBG is the UK-based owner of the youth publisher LADbible Group, and after getting to know their team, it became clear that LBG was the right place for Betches. From our mutual origins – both founded in 2011 by lifelong friends while in college – to our shared passion for building genuine connections with our audiences through highly engaging content, and our similar sensibilities around how to steadily build an enduring business, we are overjoyed to take on this next chapter together. Our three co-founders, Aleen Dreksler Samantha Sage and Jordana Abraham will continue to stay on at Betches and can’t wait to keep building the most powerful media group for the digital generation, alongside the lads at LBG! https://lnkd.in/eehs7_xA

Will we see you at Advertising Week NY? Join Betches’ David Spiegel for a conversation around generating revenue through community alongside Sue Dietrich (she/her) of Stanley 1913, and Gibson Johns moderated by Kerry Flynn of Axios. Plus, Kate Ward will take the stage to discuss the power of pop culture and female-focused media. Additionally, Amanda Duberman will share her insights navigating a political circus alongside Assembly Global.