The recent FTC ruling on non-competes has many businesses worried about protecting their intellectual property (IP). While legal strategies will evolve, the most critical step is often overlooked: data resiliency.
Mason Swenson, VP of Product at CrashPlan, argues that strong #databackup is the foundation of IP Protection in a world without non-competes.
𝗛𝗲𝗿𝗲'𝘀 𝘄𝗵𝘆:
➡️ ️Most valuable IP lives on employee laptops, not locked away in servers.
➡️ ️ Departing employees can unintentionally take or lose this IP, disrupting your business.
➡️ ️Traditional backups often miss crucial files or have gaps.
The solution? Reliable, automated endpoint data backup.
This ensures you capture and secure every version of every file, from draft ideas to finalized strategies.
𝗞𝗲𝘆 𝗳𝗲𝗮𝘁𝘂𝗿𝗲𝘀 𝘁𝗼 𝗹𝗼𝗼𝗸 𝗳𝗼𝗿:
𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗲𝗱 & 𝗖𝗼𝗻𝘁𝗶𝗻𝘂𝗼𝘂𝘀: Backups happen automatically, without burdening employees or IT.
𝗘𝘃𝗲𝗿𝘆 𝗙𝗶𝗹𝗲 & 𝗩𝗲𝗿𝘀𝗶𝗼𝗻:: Capture all files and every iteration for complete protection.
𝗘𝗮𝘀𝘆 𝗥𝗲𝗰𝗼𝘃𝗲𝗿𝘆: Quickly find and restore specific files or entire devices when needed.
𝗦𝘁𝗿𝗼𝗻𝗴 𝗦𝗲𝗰𝘂𝗿𝗶𝘁𝘆: Ensure data is secure both in transit and at rest.
The FTC ruling is about worker mobility, but your focus should be on business continuity.
By investing in endpoint data backup, you guarantee access to your critical IP, no matter where your employees go.
Read the full article by Mason Swenson on Alltech Magazine to learn more: https://lnkd.in/dS8dySpK
#crashplan #datasecurity #cloudbackup #databackup #IPProtection
Fractional Growth Marketer for Hire | 217% increase in "closed-won" MQL’s from inbound | Marketing Execution Pro | Tactician & Strategist | B2B Demand Gen @ Truth in IT | Lead Gen, Analytics & Marketing Ops for B2B SaaS
6moI'm sure the article will provide valuable insights.