air up® reposted this
air up®️ Co-Founder + Co-Inventor | Scent-based taste expert | Forbes 30 under 30 | Passionate about creatively nudging people into better consumption behaviors + inspiring change through design
"If you consume 1 sugary beverage per day, your diabetes risk rises by 29%..." 🤯🍭🚩 High sugar consumption also leads to mental health issues, cognitive decline, and early death. It's a primary cause of ADD and is addictive. I've explored much about our food industry's impact, but the latest interview with Steven Bartlett and Robert Lustig, professor emeritus of pediatrics at University of California, San Francisco, is the most comprehensive discussion yet. It offers eye-opening statistics and connects the dots to major issues like the mental health crisis and the rise in ADD/autism. Our current crises are deeply connected, and we're not doing enough to address them. A Not-So-Fun Fact from air up®: Last year, we defended our ad claiming "sugar is addictive" against the Sugar lobby in the Netherlands. Unfortunately, we weren't successful. 😑 Key podcast insights: ▶️ Sugar disrupts dopamine and serotonin, leading to depression (5% globally, 22% in the US) and concentration issues. ▶️ Dopamine-driven pleasure is short-term and often solitary, leading to addiction and reduced reward over time. ▶️ Serotonin-driven happiness is long-term and social, not achieved through substances. Excess dopamine can lower serotonin, making you less happy. ▶️ Sugar contains glucose and fructose. Glucose is metabolized by all cells and helps regulate energy and appetite. Fructose is processed by the liver, leading to fat storage and overeating. ▶️ The liver can handle 12g of fructose daily (4g for children). The US average is 50g/day. ▶️ Diabetes prevalence changes with sugar intake, with a three-year lag. ▶️ The toxicity of one sugary soda equals two diet sodas.
My toxic trait is thinking that 1 sugary drink a day is ok 👀
Manchmal beschleicht mich das Gefühl: Die Zahlen lügen nicht, deswegen ignorieren sie die Meisten einfach und machen weiter wie zuvor. Ist mit Alkohol ja ähnlich, wird maximal schöngeredet und fleißig weitergetrunken.
Sooooo ein wichtiges Thema!!
Sugar kills.
air up®️ Co-Founder + Co-Inventor | Scent-based taste expert | Forbes 30 under 30 | Passionate about creatively nudging people into better consumption behaviors + inspiring change through design
1mo➡️ Check out the full interview: www.youtube.com/watch?v=4DWKf5RqU-s