From the course: Understanding Social Media Algorithms for Creators

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Social media engagement

Social media engagement

- I like to think about content creation on social media like baking a cake. For example, you wouldn't expect to taste chocolate within a cake if you haven't used any chocolate ingredients in a cake when baking it. A lot of content creators expect a lot out of their content that they never put into it. So for example, if you want a lot of comments, likes, or shares, then you need to bake that into the actual creation process of your content. So when you're thinking about creating content you want to ask yourself, how can you create a piece of content that people will want to share? How can you create a piece of content that people will want to comment on? It could be a few simple things, like maybe asking a question within your content. - Always ask a question. So usually at the end of my YouTube video say, "Oh what was your favorite part of this tutorial? Or if you didn't understand anything, comment below." Sometimes in…

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