Persuasive Selling
With Brian Ahearn
Liked by 9,448 users
Duration: 59m
Skill level: Intermediate
Released: 11/23/2016
Course details
Understanding how people think and behave is key to the art of persuasion—and any successful sale. In this course, Brian Ahearn draws on the work of social psychologists and behavioral economists to provide concrete, actionable items for each stage of the sales process. To begin, learn the eight psychological concepts that you can employ throughout the sales workflow: reciprocity, liking, social proof, authority, consistency, scarcity, compare/contrast, and because. Next, learn how these concepts play a role in the early stages of the sales cycle, as well as how they can help you realize the qualities of your ideal client, deliver presentations, handle objections, negotiate, close, and ask for referrals. Lastly, learn how to grow from each sale and continuously refine your approach.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
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Yadan WANG CHARLIER
Yadan WANG CHARLIER
Creative Visionary | Digital Art Creator | Handcrafted Gemstone Jewelry Etsy Shop Owner
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Prasanth Mathew
Prasanth Mathew
Zonal Training Manager at Tata AIG General Insurance Company Limited
Contents
What’s included
- Test your knowledge 10 quizzes
- Learn on the go Access on tablet and phone
- Stay up to date Continuing Education Units