From the course: Customer Service Strategy

Customer service excellence is your strategic advantage

From the course: Customer Service Strategy

Customer service excellence is your strategic advantage

- Customer service can make or break you. Your organization must have an effective customer service strategy. I'm going to show you a step-by-step approach to developing a strategy that will stand the test of time and give your organization the edge, and I'll share a lot of examples of what others are doing. My name is Brad Cleveland. I've been focused on customer experience my entire career, and I love it. When customers have great experiences, everybody wins. In this course, I'll show you what it takes to get your customer service strategy right. (upbeat music fades)

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