B2B Foundations: Content Marketing
With David Bain
Liked by 254 users
Duration: 52m
Skill level: Beginner + Intermediate
Released: 9/29/2022
Course details
What are the essential elements that you absolutely must include when forming a B2B content marketing strategy? A marketing funnel isn't a single-track road to a fixed destination. In this course, marketing expert David Bain walks you through the six key types of content, describes how these content types map to your marketing funnel, and outlines exactly how to apply each of your traffic generating activities to a marketing model.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
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Juan Pablo Gutierrez Mc Manus
Juan Pablo Gutierrez Mc Manus
Co-Founder and Manager at Certified Test Center
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Khanh Nguyen Ba Gia
Khanh Nguyen Ba Gia
Marketing Intern @ITC Group | International Business Undergraduate @Western Sydney University
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Contents
What’s included
- Practice while you learn 1 exercise file
- Test your knowledge 5 quizzes
- Learn on the go Access on tablet and phone
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