Vice President Marketing

About Us:

Tessolve is a leading semiconductor engineering solutions provider dedicated to delivering innovative and comprehensive solutions to the global semiconductor industry. We strive to be at the forefront of technological advancements, ensuring exceptional quality and efficiency in our services while fostering a dynamic and inclusive workplace.

Role Overview:

We are seeking an experienced Vice President (VP) of Marketing to lead and manage our Marketing team. In this role, you will design, implement, and monitor effective marketing strategies that align with Tessolve’s business goals.

The ideal candidate will have a robust marketing background and extensive experience managing a variety of promotional projects from start to finish, including paid advertising campaigns and digital marketing techniques. Reporting directly to the SVP of Sales and Marketing, the VP of Marketing will oversee internal marketing teams and play a crucial role in shaping the company’s strategic planning.

To be successful in this role, you should be highly professional and ensure that the Marketing department's activities contribute to our company’s long-term success.

Responsibilities

• Develop and implement a cohesive marketing plan to increase brand awareness. Maintain brand standards and ensure compliance across all marketing and communications channels
• Work closely with the sales department to align sales and marketing strategies specifically for lead generation
• Specifically develop and execute a digital marketing strategy to drive online traffic, engagement, and lead generation.
• Own all the internal marketing collaterals and content creations
• Identify and plan differentiated and impactful marketing strategies
• Build relationships with media and stakeholders through creative PR strategies
• Direct and support market research collection, analysis, and interpretation of market data for short- and long-term market forecasts and reports
• Identify competitors and evaluate their strategies and positioning and devise counter-strategies
• Conduct market analysis to identify challenges and opportunities for growth
• Prepare regular reports and presentations on marketing metrics for the executive team
• Set current and long-term goals for internal teams
• Design and review the Marketing department’s budget
• Provide guidance and ideas to organize effective marketing events

Requirements and skills

• Proven work experience as a VP of Marketing, Marketing Director, or 10yrs+ in a senior marketing role
• Demonstrable experience designing and implementing successful marketing campaigns
• Solid knowledge of SEO, web analytics and Google Adwords
• Experience with CRM software and digital marketing tools and techniques
• In-depth knowledge of market research
• Sense of ownership and pride in your performance and its impact on the company’s success
• Effective team management and leadership abilities

Equal Opportunity Employer:

At Tessolve, we are committed to fostering a workplace that embraces and celebrates diversity in all its forms. We believe that diverse teams drive innovation, creativity, and success. We are dedicated to creating an inclusive environment where all employees, regardless of their race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status, feel valued and respected. We believe in fair and equitable treatment for all employees and aim to eliminate any biases or barriers that may hinder personal or professional growth.