Sr. Paid Media Specialist (Remote - US)

Luxury Presence is the fastest-growing digital platform for agents, teams, and brokerages. Our award-winning real estate websites, modern marketing solutions, and AI-powered mobile platform help agents attract more business, work more efficiently, and serve our clients. Since launching in 2016, Luxury Presence has been trusted by more than 11,000 real estate professionals, including over 20 Wall Street Journal Top 100 agents.

Luxury Presence seeks a highly skilled and motivated Sr. Paid Media Ad Specialist to join our talented and growing digital marketing team. As a Sr. Paid Media Specialist, you will set up, launch, and optimize paid acquisition campaigns for our growing client base. You will be responsible for driving the strategy, implementation, and management of paid social and search campaigns on behalf of our clients, while directly impacting the success of Luxury Presence and the world’s most elite real estate agents.

Responsibilities:

• Develop, execute, and manage paid media campaigns across various platforms (e.g., Google Ads, Meta Ads) to achieve client objectives and KPIs.
• Conduct thorough audience research, segmentation, and targeting to create tailored messaging and ad creatives for different audience segments.
• Analyze campaign data to identify trends, insights, and optimization opportunities that drive campaign performance improvements.
• Regularly monitor budgets and adjust bids to optimize ROI and achieve predefined KPIs, such as CTR, CPL, and ROAS.
• Create and test compelling ad copy and landing pages to improve click-through rates, conversion rates, and user experience.
• Stay current with industry trends, platform updates, and best practices to improve campaign strategies and performance continuously.
• Collaborate with cross-functional teams, including creative, technical, and analytics professionals, to develop and execute successful campaigns.
• Effectively communicate campaign performance, insights, and recommendations to clients and internal stakeholders.
• Collaborating with and mentoring junior team members on optimization best practices.
• Partner with leadership to develop and improve team processes and efficiencies.

Qualifications:

• 5+ years of experience creating, managing, and optimizing campaigns in Meta, Google, and other advertising platforms.
• Managed a large book of clients in-house or at an agency
• Strong analytical skills and proficiency in analyzing campaign data to draw actionable insights and optimize performance.
• A technical understanding of ad tracking technologies, including how to set up and analyze conversion tracking and end-to-end results
• In-depth understanding of audience targeting, segmentation, and personal development.
• Excellent copywriting skills and a keen eye for design and user experience.
• Advanced knowledge of various digital marketing frameworks and an appetite to continually test and learn.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• Strong problem-solving skills and adaptability to stay ahead in a rapidly evolving industry.

Who we are: Luxury Presence is the real estate industry's most powerful marketing platform, providing award winning websites and cutting edge tech to the world’s top agents.

Founded in 2016 by Stanford Business School alumni Malte Kramer, Luxury Presence currently serves over 11,000 clients in the U.S. and Canada with its SaaS model — including over 20 of the top 100 WSJ real estate agents and teams. In addition, Luxury Presence is the official website partner to some of the industry's most powerful brokerages.

The Los Angeles-based SaaS company raised $25.9 million for its Series B round. Bessemer Venture Partners led the round alongside fellow existing investors Toba Capital and Switch Ventures. Former Dallas Mavericks basketball player Dirk Nowitzki also participated in the round, along with other angel investors.

Its solutions include stunning website design, an engaging home search tool, an agent-to-agent listing referral network, powerful content & SEO strategies, expert-lead social media management, and digital advertising for lead generation.

Luxury Presence has been recognized by BuiltIn as a Best Place to Work (2020, 2021, 2022, 2023). As a result of its exceptional growth, LP has won a spot on the Inc 5000 as one of the fastest growing private companies in America — ranking #322 in 2020, #598 in 2021, and #747 in 2022.

Luxury Presence is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.