Senior Vice President Marketing

SVP of Marketing: Architecting Brands for High-Growth CPG Company

Do you crave shaping the future of global CPG brands?

My client seeks a visionary SVP of Marketing to lead and inspire a high-performing team of VP's across multiple dynamic CPG categories. This strategic leader will leverage deep consumer insights to craft a winning brand narrative, drive innovation, and propel profitable growth.

The Opportunity

• Partner with the CEO & President to architect the long-term vision for my client's brand categories (each one producing hundreds of millions in revenue)
• Develop and execute a cohesive marketing strategy for multiple high-growth categories with hundreds of products
• Foster a developmentally-driven culture within the marketing team

You will be:

• A Brand Strategist:
• Translate consumer insights into powerful brand positioning and communication strategies
• Champion product line innovation and system innovation to meet evolving consumer needs
• Oversee creative development and ensure brand alignment across all touchpoints
• A Growth Catalyst:
• Drive revenue growth through effective consumer acquisition and loyalty programs
• Build international brand influence and web-based consumer engagement
• Collaborate with R&D to translate consumer insights into product development strategies
• A Team Leader:
• Manage and develop multiple VPs, fostering a collaborative and results-oriented environment
• Coach and mentor talent to build a high-performing marketing organization
• Champion a culture of continuous learning and process improvement

You bring:

• Proven experience leading brand marketing for high-growth CPG brands (> $100M)
• Expertise in leveraging consumer insights for product development and differentiation
• A minimum of 15 years of progressive marketing experience with a track record of success
• Strong leadership skills with a collaborative and open communication style
• Deep understanding of multi-channel marketing and non-traditional consumer acquisition strategies
• Excellent analytical and financial acumen with a focus on profitable growth
• Ability to work in-person
• Ability to relocate to an undisclosed state (role is not based in Cincinnati)

Thrive in an environment that values:

• Innovation and a "can-do" attitude
• Long-term commitment and personal growth
• Strategic thinking with a results-oriented approach
• Collaboration and influence across cross-functional teams

Join my clients and shape the future of their iconic CPG brands!