Senior Manager, Digital Events - Hybrid in Columbia, MD

Company Description

About Adtalem Global Education

Adtalem Global Education is a national leader in post-secondary education and leading provider of professional talent to the healthcare industry. Adtalem educates and empowers students with the knowledge and skills to become leaders in their communities and make a lasting impact on public health, well-being and beyond. Through equitable access to education, environments that nurture student success, and a focus on expanding and diversifying the talent pipeline in healthcare, Adtalem is building a brighter future for communities and the world.

Adtalem is the parent organization of American University of the Caribbean School of Medicine, Chamberlain University, Ross University School of Medicine, Ross University School of Veterinary Medicine and Walden University.

Visit Adtalem.com for more information, and follow on Twitter and LinkedIn.

Adtalem believes in a culture of collaboration, creativity, and innovation, which thrives when we can work flexibly.

• HYBRID – If you reside within 50 miles of Adtalem office in Columbia, MD, this role is hybrid, requiring office presence three days a week (Tue, Wed, Thu), with the rest of the workweek spent working from home.
  
  

Job Description

Opportunity at a Glance

The Lead/Sr Manager, Digital Events, Adtalem is responsible for development and execution of a comprehensive event strategy to achieve business results and maximize internal and external event value for Adtalem universities and other events as assigned. The Lead/Sr Manager, Conferences and Events will lead a team of event professionals who develop and execute digital events that inform, engage, and inspire current and prospective students, colleagues, alumni, strategic partners, the healthcare industry and the community and position events for revenue generation and/or thought leadership opportunities. By implementing digital event planning best practices across the American

American University of the Caribbean, Chamberlain University, Ross University School of Medicine, Ross University of Veterinary Medicine, and Walden University, the senior manager, digital events will implement new, innovative enhancements to drive enrollments.

Responsibilities

• Develop and implement a comprehensive digital event strategy, in support of ATGE and its institution strategies, that results in the successful execution of events including open houses, information sessions, thought leadership events, and new prospect-facing digital events.
• Lead and motivate a team of event professionals in planning, coordinating, and delivering highly effective events including live, on-demand, and hybrid events.
• Lead production planning for digital events to include, managing production and audiovisual vendors, managing production specifications, and production budgets.
• Experience working in digital platforms - Gotowebinar, Zoom, ON24, TEAMS and experience moderating events, and providing tech support.
• Support and develop new consistent KPIs for event measurement and outcomes across Adtalem universities. Analyze and report on event outcomes, including post-event-surveys and summary of expenses to ensure continuous improvement and ongoing efficiency.
• Partner with the Workforce Solutions team/Internal stakeholders to deliver partner-focused digital events.
• Research, analyze and streamline event systems and operations by using technologies and tools to reduce costs and improve efficiencies. Leverage enterprise-wide agreements when applicable.
• Develop and manage budgets to ensure revenue and expenses are kept within established parameters. Continually review and evaluate spend and reporting.
• Develop and implement team processes, best practices, and reporting to ensure all events and contracts are within legal department guidelines, within the best interest of the organization and deliver on our brand promise.
• Performs other duties as assigned.
• Complies with all policies and standards.
  
  

Qualifications

• Bachelor's degree in hospitality, event management, marketing or a related field, required.
• Minimum of 7 years of experience in successful event planning focusing on digital events.
• Minimum of 5 years of experience managing teams.
• Experience managing service providers and 3rd party vendors, required.
• Experience with reporting and analysis of marketing and admissions tactics and data to identify areas for improvement, required.
• Experience with multiple webinar platforms, preferred.
• Knowledge of industry trends into contract negotiations, hospitality, production, and event site selection.
• Strong time management and written and oral communication skills with the ability to work in fast-paced environment.
• Track record of managing multiple events over multiple year timelines that generate effective ROI for the business.
• Proven ability to work, influence and gain support in matrixed or cross-functional companies or teams.
• Ability to travel within the U.S. and internationally when required for internal meetings, conferences, and customer events.
• Strong attention to detail and problem-solving skills are essential.
• Proven ability with strong project management and organizational skills
• Strong budget management skills.
• Excellent problem-solving skills and the ability to work independently.
• Strong team player.
  
  

Additional Information

In support of the pay transparency laws enacted across the country, the expected salary range for this position is between $77,996 and $140,851. Actual pay will be adjusted based on job-related factors permitted by law, such as experience and training; geographic location; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions you may have, and we look forward to learning more about your salary requirements. The position qualifies for the below benefits.

Adtalem Offers a Robust Suite Of Benefits Including

• Health, dental, vision, life and disability insurance
• 401k Retirement Program + 6% employer match
• Participation in Adtalem’s Flexible Time Off (FTO) Policy
• 12 Paid Holidays
  
  

For more information related to our benefits please visit: https://careers.adtalem.com/benefits.

You are also eligible to participate in an annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

Equal Opportunity – Minority / Female / Disability / V / Gender Identity / Sexual Orientation