Media Relations Coordinator

Class Summary

Job Description

Gwinnett County is seeking a dynamic and self-motivated media relations coordinator to join our team. The successful candidate will be responsible for shooting, writing, and editing their own material, pitching stories to the media, and uncovering compelling stories within Gwinnett County Government. This role will be filled by a strong writer who can produce high-quality content with minimal oversight.

Essential Duties

• Writing, shooting, and editing multimedia content (news releases, articles, videos, social media posts) while adhering to AP Style, Gwinnett County standards, and journalistic standards for content
• Working with internal departments to gather information and create content that supports the County's communication goals
• Monitoring media coverage and providing reports on media activities and public perception
• Collaborating with a team of video producers and public relations professionals to ensure understanding and execution of communications needs and requirements
• Identifying and developing stories that highlight the work and impact of Gwinnett County Government departments and programs, uncovering compelling narratives that resonate with the public and enhance the organization’s image
• Assisting in the planning and execution of media events, press conferences, and other public relations activities
• Developing and maintaining relationships with local, regional, and national media outlets.
• Managing media inquiries and facilitating interviews with county officials
• Pitching stories to the media to ensure wide coverage of Gwinnett County initiatives, events, and achievements
• Maintaining brand and style standards (content, font, image, and logo usage)
• Keeping a pulse on new communications tools/tactics and seeking new opportunities to reach target audiences
• Accepting and providing constructive criticism and resolving conflicts
• Performing additional duties as assigned and working extended hours, including weekends and evenings, as needed
  
  

Public Speaking Duties

• Explaining job duties to youth and adults during outreach programming
  
  

The grade for this position is 101. Salary will be dependent on education and experience.

Effective 4/11/2023, this position is eligible for the Employee Referral Program.

Minimum Qualifications

• Bachelor's degree in marketing, public relations, advertising or a related field.
• Four years' experience developing and publicizing community programs.
• Or an equivalent combination of education and experience sufficient to successfully perform the essential duties of the job such as those listed above.
  
  

Preferred Qualifications in addition to the above minimum qualifications

• Bachelor's degree in related field such as journalism, communications
• Five years' experience developing and publicizing community programs.
• Demonstrated ability to shoot, write, and edit high-quality content; exceptional writing; self-starter with the ability to work independently and on a team; strong organizational skills and attention to detail; ability to manage multiple projects and meet tight deadlines; proficiency with multimedia tools and software, including video editing software and content management systems; experience pitching stories to media and securing coverage; experience working in a newsroom or as a reporter; knowledge of Gwinnett County and county government operations.
  
  

For information related to position-specific essential duties, knowledge and skills, and physical requirements, please click here.

Note: The class specifications listed on this website are not the official class specifications for Gwinnett County and are subject to change.

For more information about this department, please click here.

Additional Information

About Gwinnett County

Welcome to Gwinnett County — one of America's fastest-growing counties for the past 20 years. Our dynamic and exciting county combines the best of big-city living with the comforts of the suburbs.

The county's population in 2000 was about 588,448 and we’ve only continued to grow since then, with the population expected to reach one million by the year 2022.

Gwinnett has many advantages, beginning with its location and road system. The county is just 45 minutes from Hartsfield-Jackson Atlanta International Airport and 30 minutes from downtown Atlanta. Thanks to this location, 80 percent of the U.S. population is within a two-hour flight. Georgia Highway 316 has been extended to Athens, reducing travel time to the University of Georgia to 25 minutes. Gwinnett's infrastructure includes more than 2,750 miles of roadways to provide excellent mobility for our residents.

The County Administrator and County Attorney are appointed by the Board of Commissioners and serve at its pleasure. To implement the Board's policy directives, the County Administrator uses a management team consisting of members of his immediate staff and 14 department directors. The 14 departments that make up the executive side are Police Services, Fire and Emergency Services, Corrections, Communications, Support Services, Financial Services, Community Services, Human Resources, Information Technology Services, Law, Planning and Development, Water Resources, Child Advocacy & Juvenile Services, and Transportation. Each department is run by a director who is charged with managing operations in a manner which stresses the County’s values.

In addition to the executive side of County government, certain services are provided through Constitutional officers and independent elected officials. These external offices are created by the Georgia Constitution or through state law. In Gwinnett, they include the Sheriff, Tax Commissioner, District Attorney, Solicitor, Probate Court Judge, and Chief Magistrate.

Vision

Gwinnett is the preferred community where everyone thrives!

Mission

Gwinnett proudly supports our vibrantly connected community by delivering superior services.

Values

Integrity: We believe in being honest, building trust, and having strong moral principles.

Accountability: We believe in stewardship, transparency, and sustainability.

Equity: We believe in fairness and respect for all.

Inclusivity: We believe in engaging, embracing, and unifying our communities.

Innovation: We believe in continual adaptation of technology, process, and experience.

Hiring Process

Gwinnett County is an Equal Opportunity Employer. For more information regarding our hiring process, please click the links below:

• Hiring Process
• FAQs
  
  

Gwinnett County is committed to creating a diverse workforce. As an Equal Opportunity Employer, we prohibit discrimination on the basis of genetic information (including sex), race, color, national origin (including ancestry), gender (identity and expression), sexual orientation, age, marital status, familial status (including pregnancy), disability, military or veteran status, religion, political affiliation, immigration status, homeless status, or any other category protected by law.

For questions about recruitment, or to request a reasonable accommodation during the application, interview, or testing process, please call Human Resources at 770-822-7915 or email Jobs@GwinnettCounty.com .