Marketing Analyst

The purpose of the position:

➡️ We search for someone dynamic and motivated to secure and expand CHG-MERIDIAN's market position in line with the overall corporate objectives, departmental goals, and budget.

📍 This position can be based everywhere in Europe where we have an office (Our International Locations).

Your responsibilities will be:

• Develop and maintain a comprehensive set of international marketing metrics, KPIs, and performance indicators across different marketing channels and programs
• Evaluate the effectiveness of marketing programs and campaigns through ROI analysis, measuring the pipeline opportunities and closed won deals generated and overall return on marketing investment
• Collect, analyze, and interpret marketing data from various sources, including CRM, marketing automation platforms, digital channels and Go To Market programs to provide actionable and data-informed insights to marketing teams and sales management
• Create and manage real-time performance dashboards to visualize marketing data and facilitate decision-making processes
• Ensure data accuracy, consistency, and integrity in all marketing reports and databases
• Conduct market research and competitive analysis to understand industry trends and provide benchmarking data for comparison
• Collaborate with marketing teams, sales, finance, IT and other departments to align efforts and share insights
• Continuously improve and streamline data collection and reporting processes to increase efficiency and reduce reporting time

Requirements for your success:

• Bachelor's degree in Marketing, Business, Statistics, Economics, or a related field
• Proven experience as a Marketing Analyst or similar role, with a focus on marketing performance measurement and data analysis
• Strong proficiency in data analytics tools, such as Excel, and data visualization platforms (e.g., Tableau, Power BI)
• Familiarity with marketing automation and CRM systems, with the ability to extract and analyze data from these platforms
• Excellent analytical skills, with the ability to synthesize complex data sets into meaningful insights and actionable recommendations
• Detail-oriented with a strong commitment to data accuracy and quality
• Ability to work in a fast-paced and dynamic environment, managing multiple projects simultaneously
• Fluent level of English

Shape the future with us!

Embark on an exhilarating journey with CHG-MERIDIAN, contributing to our technology2use. Make a real impact on the global economy through our innovative, digital, and business model.

Who we are?

As a leading global technology2use® | CHG-MERIDIAN AG company, we develop, finance, and manage customized technology usage models for the IT, industrial, and healthcare sectors. Independent from providers and with +40 years of extensive experience, our global community consists of more than 1,300 employees in 30 countries across the globe. Our headquarters are in Weingarten, Germany.

What we offer:

💸 Competitive salary structure and other benefits

🧠 Extensive On-boarding phase and individually planned introduction training

🤝🏻 Employee referral reward

💼 Hybrid working model

⏱️ Flexible working hours

🏖️ Workation

💃🏽 Joint events: Start-up seminar, different holiday parties, after works, etc.

🌐 International environment in a stable, continuously growing, and successful company

🏃🏼‍♂️ Health and well-being initiatives

🔝 An adventure within a fast-growing company where you can develop yourself and have fun!

Diversity, equity and Inclusiveness commitment:

CHG-MERIDIAN embraces individuals from all backgrounds and perspectives to create a welcoming and collaborative workplace. We are committed to equal opportunity and diversity to promote a work environment that is free from discrimination and harassment. All individuals are treated with fairness, respect, equality, and dignity. We provide and promote an inclusive workplace where diversity is valued, and social and cultural backgrounds are embraced. Our commitment to diversity underpins every stage of the recruitment process.

Our daily lived values are passion, respect, trust, ownership, integrity, and customer focus.

📧 Are you ready to become part of our dynamic team and shape the future of CHG-MERIDIAN? If yes, apply here or send your CV, your compensation expectation, and cover letter to kathrin.seliger@chg-meridian.com!