Director, Integrated Marketing
Director, Integrated Marketing
myGwork - LGBTQ+ Business Community
Carlsbad, CA
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Work Schedule
Standard (Mon-Fri)
Environmental Conditions
Office
Job Description
We are seeking a Director of Marketing to own the Divisional integrated marketing team that will elevate how we engage with customers in the life science community. Reflecting the voice of the customer, this role is responsible for developing and delivering creative customer experiences that will both delight our customers and drive impactful marketing initiatives at scale for the Bioscience Division (BID) of Thermo Fisher Scientific.
To be successful, this professional should be comfortable working in a fast-paced, highly matrixed environment at a global level and collaborating with large cross-functional teams across the organization!.
Responsibilities
Customer advocate and brand steward, while driving 1-3 key integrated marketing campaigns/programs creatively serving 4 business units and 5 global regions with full funnel awareness and measurable demand generation marketing strategies.
Lead a cross functional team of marketing professionals, mentoring and embracing Generative Artificial Intelligence and data science approaches
Drive excellence in broad cross divisional marketing processes such as annual planning for the division and lead key internal communication initiatives.
Develop programs to share best practices to current and new marketing team members
Serve as member of BID Marketing Leadership Team, driving cohesive customer engagement via peer alignment
Accountable to achieve important metric targets as mutually established with the business and regularly reports to Executive and Senior Management on target performance.
Coordinate with global, corporate, and regional marketing to ensure visibility, willingness and alignment, as well as sharing of standard methodologies to improve success.
Qualifications And Experience
10 years marketing experience efficiently implementing marketing plans across channels.
Bachelor's degree in Marketing or Business required. Background in Biology, Biochemistry or related field is a plus. M.B.A. preferred
Efficiency in this role requires excellent listening skills, clearly communicate verbally and in writing, and a general knowledge of operating plans as well as industry practices for promoting and selling similar products.
Strong professional networks and the ability to influence without authority are required.
Persuasive communication across a diverse group of partners and presentation acuity, as well as analysis and reporting of results required.
Strong marketing demeanour and customer focus are essential.
At Thermo Fisher Scientific, each one of our 120,000 outstanding minds have a unique story to tell. Join us and contribute to our singular mission—enabling our customers to make the world healthier, cleaner and safer.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status. We will make reasonable accommodation as the need arises.
Compensation And Benefits
The salary range estimated for this position based in California is $160,100.00-$213,450.00.
This Position May Also Be Eligible To Receive a Variable Annual Bonus Based On Company, Team, And/or Individual Performance Results In Accordance With Company Policy. We Offer a Comprehensive Total Rewards Package That Our U.S. Colleagues And Their Families Can Count On, Which Includes
Work Schedule
Standard (Mon-Fri)
Environmental Conditions
Office
Job Description
We are seeking a Director of Marketing to own the Divisional integrated marketing team that will elevate how we engage with customers in the life science community. Reflecting the voice of the customer, this role is responsible for developing and delivering creative customer experiences that will both delight our customers and drive impactful marketing initiatives at scale for the Bioscience Division (BID) of Thermo Fisher Scientific.
To be successful, this professional should be comfortable working in a fast-paced, highly matrixed environment at a global level and collaborating with large cross-functional teams across the organization!.
Responsibilities
Customer advocate and brand steward, while driving 1-3 key integrated marketing campaigns/programs creatively serving 4 business units and 5 global regions with full funnel awareness and measurable demand generation marketing strategies.
Lead a cross functional team of marketing professionals, mentoring and embracing Generative Artificial Intelligence and data science approaches
Drive excellence in broad cross divisional marketing processes such as annual planning for the division and lead key internal communication initiatives.
Develop programs to share best practices to current and new marketing team members
Serve as member of BID Marketing Leadership Team, driving cohesive customer engagement via peer alignment
Accountable to achieve important metric targets as mutually established with the business and regularly reports to Executive and Senior Management on target performance.
Coordinate with global, corporate, and regional marketing to ensure visibility, willingness and alignment, as well as sharing of standard methodologies to improve success.
Qualifications And Experience
10 years marketing experience efficiently implementing marketing plans across channels.
Bachelor's degree in Marketing or Business required. Background in Biology, Biochemistry or related field is a plus. M.B.A. preferred
Efficiency in this role requires excellent listening skills, clearly communicate verbally and in writing, and a general knowledge of operating plans as well as industry practices for promoting and selling similar products.
Strong professional networks and the ability to influence without authority are required.
Persuasive communication across a diverse group of partners and presentation acuity, as well as analysis and reporting of results required.
Strong marketing demeanour and customer focus are essential.
At Thermo Fisher Scientific, each one of our 120,000 outstanding minds have a unique story to tell. Join us and contribute to our singular mission—enabling our customers to make the world healthier, cleaner and safer.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status. We will make reasonable accommodation as the need arises.
Compensation And Benefits
The salary range estimated for this position based in California is $160,100.00-$213,450.00.
This Position May Also Be Eligible To Receive a Variable Annual Bonus Based On Company, Team, And/or Individual Performance Results In Accordance With Company Policy. We Offer a Comprehensive Total Rewards Package That Our U.S. Colleagues And Their Families Can Count On, Which Includes
- A choice of national medical and dental plans, and a national vision plan, including health incentive programs
- Employee assistance and family support programs, including commuter benefits and tuition reimbursement
- At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy
- Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
- Employees' Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount
-
Seniority level
Director -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Biotechnology
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