Planet Interactive's luxury retail client is seeking an Advertising Specialist with at least 1 year of working experience in advertising, with a strong focus on digital platforms for a direct-hire position starting in July 2024.
Advertising Specialist Responsibilities:
Management of company media planning tool (MPT)
Inputting campaign media plans and creative rotations into database
Assisting in reporting data out of MPT database
Ensuring all media plans and copy rotations are submitted and validated in a timely manner
Monitoring all media plans
Ensure digital assets are running as planned and that contextual environment is brand safe/appropriate upon launch and throughout flight
Ensure digital media tags are firing correctly
Ensure accuracy of all creative rotations across all media inclusive of print, TV, digital and OOH media
Media plan execution
Reviewing and submitting all TV traffic for networks
Checking digital preview links
Issuing Insertion orders to all direct vendors/partners (OOH, print, digital, audio, cinema)
Liaising with digital vendors to receive and confirm accuracy of digital user journey documents
Ordering creative materials and communicating with creative agency to ensure timely delivery of materials
Ensure all campaign reporting is received in a timely manner directly from vendors
Liaising with media vendors to set up informational meetings and providing thoughtful analysis of application to the brand
Updating internal tracking spreadsheets pertaining to print, digital and TV media plans.
Performing administrative tasks such as scheduling meetings and updating internal contact lists
Advertising Specialist Qualifications:
1+ years’ experience working in media and media planning
Strong written and oral communications skills.
Relevant computer skills – Microsoft outlook, Excel, and PowerPoint
Strong organizational and interpersonal skills
Ability to manage time and multiple projects effectively Excellent attention to detail
Employment type
Full-time
Job function
Marketing and Advertising
Industries
Wholesale Luxury Goods and Jewelry and Retail Luxury Goods and Jewelry
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